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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in CRM platform management, particularly with Velocify and Salesforce Marketing Cloud, while leveraging advanced analytical skills to drive data-informed decision-making and optimize business processes in the mortgage industry.
Highest-signal resume keywords
CRM Platform ManagementData Analysis and ReportingMortgage Industry RegulationsProject ManagementBusiness Requirements Gathering
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Data AnalysisStatistical ModelingSystem ConfigurationBusiness Rules DevelopmentProcess Improvement
Soft Skills
Stakeholder InfluenceExecutive-Level CommunicationProblem-SolvingCollaborationProject Management
Tools & Technologies
VelocifySalesforce Marketing Cloud
Industry Keywords
Mortgage OriginationUnderwritingHMDATILA/REG ZRESPAFDPAReg BSCRAFinancial ServicesBusiness Analysis
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Support the Real Estate business by leading and executing complex CRM and marketing technology initiatives
- Gather and refine business requirements and translate business needs into system solutions
- Optimize CRM functionality through configuration
- Leverage analytics to drive lead distribution and prioritization and member communication
- Monitor system health and partner with business stakeholders
- Evaluate profit goals, lead distribution and prioritization rules, system performance, and sales user performance against plans and key metrics
- Advise operational leadership on information affecting business goals
- Collaborate with Marketing, Operations, SFO, Legal, Experiences, Digital platforms, Information Technology, CRM, and broader product teams
- Research internal and external information and partners and conduct data analyses for product feasibility
- Run moderate statistical models and present research and analysis results to senior Product Management leadership as needed
- Partner with the Product Manager to develop product dashboards and metrics
- Analyze performance results to inform product or sales forecasting and planning
- Identify, measure, monitor, and control risks in accordance with risk and compliance policies and procedures
Requirements
What you’ll need- Bachelor's Degree in Business, Marketing, Supply Chain, or Statistics; OR 4 years of relevant education and/or experience
- 4 years of relevant industry experience in Actuary, Underwriting, Marketing or Sales/Service, Finance/Accounting Operations, or Financial Services
- Minimum 1 year of experience leveraging data and providing requirements to data teams
- Knowledge of applicable product related regulations and compliance requirements
- Knowledge of HMDA, TILA/REG Z, RESPA, FDPA, Reg B, and SCRA
- Extensive mortgage industry experience, including mortgage origination, servicing, underwriting, and related regulations
- Advanced experience administering and managing CRM platforms; preferred experience in Velocify and/or Salesforce Marketing Cloud
- Experience as a Product Advisor, Business Rules Analyst, Business Analyst, or similar role focused on business and technology solutions
- Ability to independently gather requirements, develop solutions, and execute complex system enhancements
- Experience translating business policies and operational needs into business rules, system configurations, and process improvements
- Strong business partnership and stakeholder influence skills
- Experience creating and delivering executive-level presentations, communications, and recommendations
- Advanced analytical and problem-solving skills, including report development and trend monitoring
- Strong project management experience managing multiple priorities and initiatives with minimal oversight
- Ability to identify process improvement opportunities and lead solution implementation from concept through execution
- Must not require immigration support or visa sponsorship, including H-1B, TN, or STEM OPT Training Plans
Benefits
Comp & perks- Flexible work environment with office attendance 4 days per week
- Pay incentives based on overall corporate and individual performance, at the discretion of the USAA Board of Directors
- Comprehensive medical, dental and vision plans
- 401(k)
- Pension
- Life insurance
- Parental benefits
- Adoption assistance
- Paid time off program with paid holidays
- 16 paid volunteer hours
- Various wellness programs
- Career path planning
- Continuing education assistance
