Marketing Manager

Vallen USA

. Lead planning, development, and implementation of marketing strategies and sales enablement initiatives .

Posted 10/14/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading marketing strategies, managing CRM data, and overseeing digital content and campaigns. Proven ability to collaborate with cross-functional teams and execute successful sales enablement initiatives.

Highest-signal resume keywords

Marketing Strategy DevelopmentCRM ManagementTeam LeadershipSocial Media ProficiencyTrade Show Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing Campaign ManagementSales EnablementData ReportingDigital Content CreationLead Tracking Software

Soft Skills

Communication SkillsProblem-SolvingOrganizational SkillsTeamworkJudgment

Tools & Technologies

CRM PlatformsAPIsReporting DashboardsGraphics Design SoftwareSocial Media Platforms

Industry Keywords

Channel MarketingProduct MarketingSales SupportBrand ManagementTrade Show Participation

About the role

Key responsibilities & impact

Lead planning, development, and implementation of marketing strategies and sales enablement initiatives
Oversee marketing campaigns and initiatives, including related staff, contractors, and agencies
Provide sales support and fulfill field sales marketing material requests
Manage CRM data and integrations with inter-company platforms, including automation, reporting dashboards, and APIs
Ensure brand and identity adherence across campaigns and marketing materials
Oversee the Vallen website, including content, web functions, look and feel, and customer self-service portal
Create digital how-to and training materials for marketing initiatives and tools
Lead major trade show participation, organization, and management; prepare budget reports
Create collateral and information for Sales, Digital, Operations, and other functional areas
Manage lead tracking software and report on lead conversion
Interface with supplier partners to execute joint marketing programs
Perform other duties as requested

Requirements

What you’ll need

Bachelor’s degree in a related discipline (e.g., Marketing, Communications, etc.) with 5+ years of applicable experience; or an equivalent combination of education and experience
Successful experience in leading channel and product marketing strategic planning and growth initiatives
Experience managing and leading a team
Strong working knowledge of social media platforms (LinkedIn, Twitter, Facebook)
Experience with software, programming, and computer terminologies such as graphics design product and video efforts
Strong computer knowledge and aptitude to learn various applications
Strong communication, problem-solving, judgment, organizational, and teamwork skills
Ability to compile routine reports and write correspondence
Ability to work in a team environment and be self-motivated to accomplish assigned tasks and goals
Ability to work extended days, evenings, and weekends as required
May be required to travel with little notice

Benefits

Comp & perks

Medical, Dental, and Vision Insurance
Medical, Dental, and Vision Insurance for Single, Employee + Spouse or Children, and Family Coverage
401(k) with discretionary company match of $0.50 on the $1.00 up to 6% of pay (U.S. positions only)
Employer-paid Basic Life Insurance for Employee, Spouse, and Dependents
Employer-paid Short-Term and Long-Term Disability Benefits and Parental Leave
Leave required under federal, state, and local laws
Health Care and Dependent Care Flexible Spending Accounts
Paid Time Off (Vacation and Sick Days): 80–160 hours of vacation time based on seniority, accrued monthly and prorated from date of hire; 40–56 hours of sick time per year based on seniority and advanced upon hire
Paid Time Off (Holidays): 8 scheduled holidays plus 2 floating holidays
Employee Assistance Program
Employee Resource Groups for networking and team building
Tuition Reimbursement Program
Employee Referral Program
Safety shoe and safety glasses reimbursement (based on position)
Employee discounts through BenefitHub
Advancement opportunities