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Varsity Brands

Apparel Sales Representative

Varsity Brands

. Plan and prospect for territory sales .

Posted 9/19/2026full-timeNorth Carolina • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong sales acumen with a consultative approach, effective communication, and relationship-building skills. Possesses knowledge of the cheer and dance industry, along with the ability to manage multiple tasks and travel within the assigned territory.

Highest-signal resume keywords
Territory Sales PlanningConsultative-Based SellingCustomer Relationship ManagementSales Goal AchievementCheer and Dance Industry Knowledge

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales ForecastingLead GenerationProduct KnowledgeTechnical UnderstandingAdministrative Support Experience
Soft Skills
Excellent Communication SkillsInterpersonal SkillsOrganizational SkillsProblem-Solving SkillsPresentation Skills
Tools & Technologies
Microsoft Suite
Certifications & Qualifications
High School DiplomaGED
Industry Keywords
ConsultationFittingsFashion KnowledgeCustomer RapportSales Cycle

About the role

Key responsibilities & impact
  • Plan and prospect for territory sales
  • Conduct consults and fittings with coaches and their athletes
  • Meet and exceed assigned territory sales goals
  • Provide honest and confident feedback about style and fit
  • Build fashion and product knowledge
  • Seek professional growth
  • Build rapport and prospect for sales
  • Build lasting relationships with customers
  • Travel to appointments within the territory
  • Work from home and across local schools, community events, and in-person client meetings
  • Recruit for summer camp brands
  • Promote Varsity products through a consultative-based selling approach
  • Demonstrate Varsity Brands’ core values in business activities

Requirements

What you’ll need
  • Live within or in close proximity to Southeast North Carolina territory and regularly travel throughout the assigned territory
  • Evening and weekend work may be required
  • Some out-of-the-area and overnight travel may be required
  • Excellent communication, presentation and interpersonal skills
  • Ability to prioritize multiple tasks in a fast-paced environment and meet deadlines
  • Ability to grasp new technology and understanding of Microsoft Suite
  • Knowledge of cheer and dance industry
  • Willingness to learn in-depth product construction, technicalities and pricing
  • Cultivate an in-home office that is distraction-free
  • Ensure reliable travel for regular face-to-face touch points
  • Organization and follow through
  • Ability to generate leads, forecast sales cycle, anticipate problems, and create effective solutions, with an aspiration to meet and exceed sales goals
  • High school diploma or GED
  • Experience in an administrative support role for at least 2 years
  • Must be able to lift 15-30 pounds
  • Prolonged periods of sitting, standing, bending, lifting, kneeling, walking and driving regularly occur

Benefits

Comp & perks
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!