Field Sales Professional

Varsity Brands

. Optimize the full-cycle sales process in the assigned territory and service customers .

Posted 10/15/2026full-timeAnderson • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in territory sales management, consultative customer service, and data-driven decision-making to optimize sales processes and achieve revenue targets. Proficient in CRM navigation and skilled in effective communication and problem-solving.

Highest-signal resume keywords

B2B Outside Sales ExperienceCRM NavigationLead GenerationConsultative Customer ServiceData-Driven Business Intelligence

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Process OptimizationLead QualificationAccount ManagementRevenue GenerationData Analysis

Soft Skills

Problem-SolvingOrganizational SkillsTime ManagementVerbal CommunicationWritten Communication

Tools & Technologies

Microsoft WordMicrosoft ExcelMicrosoft PowerPointCRM Software

Certifications & Qualifications

Valid Driver's LicenseAuto Insurance

Industry Keywords

Territory SalesCoachingSporting GoodsCustomer ServiceLead Generation Campaigns

About the role

Key responsibilities & impact

Optimize the full-cycle sales process in the assigned territory and service customers
Represent Varsity Brands by demonstrating company core values and the highest ethical standards
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales/growth targets
Develop and qualify leads through cold-calling and lead-generation campaigns
Navigate CRM functions including prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports at all levels
Use data-driven business intelligence to identify prospect trends and opportunities
Manage the account list and travel within the assigned territory

Requirements

What you’ll need

Territory sales professional must currently reside in/near Anderson, Indiana full-time
Hours may vary based on customer needs; evenings and weekends may be required
Travel primarily local to schools and organizations within the territory (2-5+ days a week); some out-of-area and overnight travel may be expected
Demonstrate a high level of self-direction and autonomy
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management skills
Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
Cultivate a distraction-free in-home office environment
3+ years' business-to-business (B2B) outside sales experience, preferably in sporting goods, OR coaching/sports-related background
Associate’s degree or equivalent work experience; bachelor’s degree preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
Must be able to perform prolonged periods of sitting, standing, bending, lifting, and driving

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!