Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/15/2026full-timeSacramento • California • United StatesMid-LevelSenior💰 $65,000 - $80,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B Sales and Account Management, with a strong focus on consultative customer service and relationship building within the sports industry. Proficient in lead generation, data-driven decision making, and maintaining client engagement to drive revenue growth.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead GenerationAccount ManagementCRM ProficiencyExcellent Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead GenerationAccount ManagementSales ExecutionData-Driven Business IntelligenceMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Soft Skills

Problem-SolvingOrganizational SkillsTime ManagementMulti-Tasking

Tools & Technologies

CRM

Industry Keywords

Consultative Customer ServiceSports IndustryRevenue GenerationClient RelationshipsTerritory Management

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales and growth targets
Develop and qualify leads through cold-calling and lead-generation campaigns
Manage prospecting, account management, and activity tracking in the CRM
Increase sales in existing accounts by selling to all sports at all levels
Use data-driven business intelligence to identify prospect trends and opportunities
Manage the account list and travel throughout the assigned territory
Build a pipeline of new business and expand multi-sport penetration within existing accounts
Deliver full-cycle sales execution from prospecting and lead generation through account management and post-sale service
Maintain strong client relationships through consistent in-person engagement and territory planning

Requirements

What you’ll need

Must live and travel 2-5 days per week in the territory
Must currently reside in/near Sacramento, California full-time
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
Must possess excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management skills
Intermediate skill in Microsoft Word, Excel, Power Point, and CRM
Cultivate an in-home office environment that is distraction-free
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
Able to work variable hours, including evenings and weekends as required
Able to travel locally to schools and organizations within the territory 2-5+ days a week; some out-of-area and overnight travel may be expected
Able to sit, stand, bend, lift, and drive regularly

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!