Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/12/2026full-timeSpringfield • Massachusetts • United StatesMid-LevelSenior💰 $55,000 - $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong consultative sales capabilities with a focus on building long-term client relationships and generating revenue through effective lead generation and account management. Proficient in utilizing CRM tools and data-driven insights to drive sales growth and manage territory effectively.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead Generation CampaignsCRM FunctionsTerritory ManagementCustomer Service

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Growth TargetsData-Driven Business IntelligenceCold-CallingAccount ManagementMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Soft Skills

Problem-SolvingOrganizational SkillsMulti-TaskingVerbal CommunicationWritten CommunicationTime Management

Certifications & Qualifications

Valid Driver’s LicenseAuto Insurance

Industry Keywords

Sporting GoodsYouth LeaguesCommunity-Based Athletic ProgramsConsultative PartnerClient Relationships

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
Provide consultative customer service to coaches across an assigned territory
Generate revenue and meet sales/growth targets
Develop and qualify leads through cold-calling and lead generation campaigns
Use CRM functions for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports at all levels
Use data-driven business intelligence to identify prospect trends and opportunities
Manage the account list and travel throughout the assigned territory
Build new-business pipeline and expand multi-sport penetration within existing accounts
Deliver post-sale service and maintain long-term client relationships

Requirements

What you’ll need

Must live and travel 2-5 days per week in the territory
Territory sales experience; must currently reside in/near the location full-time
Evenings and weekends may be required
Travel primarily local to schools and organizations within the territory 2-5+ days a week; some out-of-area and overnight travel may be expected
High level of self-direction and autonomy
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong prioritization and time management skills
Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
Distraction-free in-home office environment
3+ years' B2B outside sales experience, preferably in sporting goods, OR coaching/sports-related background
Associate’s degree or equivalent work experience; bachelor’s degree preferred
Reliable vehicle, valid driver’s license, auto insurance, and satisfactory driving record
Ability to perform prolonged periods of sitting, standing, bending, lifting, and driving

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!