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Varsity Brands

Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/16/2026full-timeColumbus • Ohio • United StatesMid-LevelSenior💰 $50,000 - $60,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in full-cycle sales, including lead generation, account management, and consultative customer service within the sports industry. Proficient in utilizing CRM tools and data-driven insights to drive revenue growth and maintain client relationships.

Highest-signal resume keywords
B2B Outside Sales ExperienceLead GenerationCRM ProficiencyConsultative Customer ServiceData-Driven Business Intelligence

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Lead Generation CampaignsAccount ManagementSales Target AchievementMulti-Sport SalesCold-Calling
Soft Skills
Problem-SolvingOrganizational SkillsTime ManagementVerbal CommunicationWritten Communication
Tools & Technologies
CRM SoftwareMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint
Industry Keywords
Sports IndustryYouth LeaguesCommunity-Based Athletic ProgramsConsultative PartnerColumbus, Ohio

About the role

Key responsibilities & impact
  • Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
  • Execute full-cycle sales from proactive prospecting and lead generation through account management and post-sale service
  • Generate revenue and meet sales and growth targets
  • Develop and qualify leads through cold-calling and lead generation campaigns
  • Use CRM functions for prospecting, account management, and activity tracking
  • Increase sales in existing accounts by selling across all sports and levels
  • Use data-driven business intelligence to identify prospect trends and opportunities
  • Manage the account list and travel throughout the assigned territory
  • Provide consultative customer service to coaches and simplify operations for program leaders
  • Build pipelines, expand multi-sport penetration, and maintain client relationships

Requirements

What you’ll need
  • Must live in/near Columbus, Ohio full-time
  • Must travel 2-5+ days per week within the territory
  • 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
  • Associate’s degree or equivalent work experience; bachelor’s degree preferred
  • Reliable vehicle, valid driver’s license, auto insurance, and satisfactory driving record required
  • Excellent problem-solving, organizational, and multi-tasking skills
  • Excellent verbal and written communication abilities
  • Strong time management and prioritization skills
  • Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
  • Ability to cultivate a distraction-free in-home office environment
  • Ability to work variable hours, including evenings and weekends as needed

Benefits

Comp & perks
  • Unlimited commission potential from day one
  • Comprehensive sales training program
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment