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Varsity Brands

Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs.

Posted 10/10/2026full-timeMarietta • Ohio • United StatesMid-LevelSenior💰 $50,000 - $60,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in B2B Sales, Account Management, and Lead Generation within the sporting goods industry, while effectively utilizing CRM tools and data-driven insights to drive revenue growth and customer engagement.

Highest-signal resume keywords
B2B Outside Sales ExperienceLead GenerationAccount ManagementCRM ProficiencyCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Lead Generation CampaignsSales ExecutionData-Driven Business IntelligenceSales Growth TargetsAccount Management
Soft Skills
Problem-Solving SkillsOrganizational SkillsTime ManagementMulti-Tasking SkillsVerbal Communication
Tools & Technologies
Microsoft WordMicrosoft ExcelMicrosoft PowerPointCRM Software
Industry Keywords
Sporting GoodsYouth LeaguesCommunity-Based Athletic ProgramsConsultative Customer ServiceTravel Programs

About the role

Key responsibilities & impact
  • Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs.
  • Provide consultative customer service to coaches across an assigned territory.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads through cold-calling and lead-generation campaigns.
  • Manage prospecting, account management, and activity tracking in the CRM.
  • Increase sales in existing accounts by selling across all sports and levels.
  • Use data-driven business intelligence to identify trends and opportunities.
  • Manage the account list and travel within the assigned territory.
  • Deliver full-cycle sales execution from prospecting and lead generation through account management and post-sale service.
  • Build a pipeline of new business and expand multi-sport penetration within existing accounts.

Requirements

What you’ll need
  • 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background.
  • Associate’s degree or equivalent work experience; a bachelor’s degree is preferred.
  • Must possess excellent problem-solving, organizational, and multi-tasking skills.
  • Excellent verbal and written communication abilities.
  • Strong time management and task-prioritization skills.
  • Intermediate skill in Microsoft Word, Excel, Power Point, and CRM.
  • Must cultivate a distraction-free in-home office environment.
  • Must currently reside in/near Marietta, Ohio full-time.
  • Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.
  • Must be able to travel 2–5+ days per week within the territory.
  • Evenings and weekends may be required.
  • Prolonged periods of sitting, standing, bending, lifting, and driving occur regularly.

Benefits

Comp & perks
  • Unlimited commission potential from day one
  • Comprehensive sales training program
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!