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Varsity Brands

Field Sales Professional

Varsity Brands

. Optimize the full-cycle sales process in an assigned territory and service customers .

Posted 10/23/2026full-timeDallas • Texas • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in optimizing sales processes and providing consultative customer service within the sporting goods industry. Proficient in lead generation, account management, and utilizing CRM tools to drive revenue growth and meet sales targets.

Highest-signal resume keywords
B2B Outside Sales ExperienceLead GenerationCRM NavigationConsultative Customer ServiceData-Driven Business Intelligence

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Process OptimizationLead QualificationAccount ManagementData AnalysisMicrosoft WordMicrosoft ExcelMicrosoft PowerPointCRM FunctionsRevenue GenerationSales Target Achievement
Soft Skills
Problem-SolvingOrganizational SkillsMulti-TaskingVerbal CommunicationWritten CommunicationTime ManagementSelf-DirectionAutonomy
Certifications & Qualifications
Valid Driver's LicenseAuto Insurance
Industry Keywords
Sporting GoodsCoachingCustomer ServiceSales GrowthTerritory ManagementCold CallingAccount List ManagementLocal TravelEvening and Weekend AvailabilityDFW Central Location

About the role

Key responsibilities & impact
  • Optimize the full-cycle sales process in an assigned territory and service customers
  • Represent Varsity Brands while demonstrating company core values and ethical conduct
  • Provide consultative customer service to coaches across the assigned territory
  • Generate revenue and meet sales and growth targets
  • Develop and qualify leads through cold-calling and lead-generation campaigns
  • Navigate CRM functions including prospecting, account management, and activity tracking
  • Increase sales in existing accounts by selling to all sports at all levels
  • Use data-driven business intelligence to identify trends and opportunities
  • Manage the account list and travel throughout the assigned territory
  • Operate between a home office, schools, communities, and event environments

Requirements

What you’ll need
  • 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
  • Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
  • Excellent problem-solving, organizational, and multi-tasking skills
  • Excellent verbal and written communication abilities
  • Strong time management skills
  • Intermediate skill in Microsoft Word, Excel, Power Point, and CRM
  • High level of self-direction and autonomy
  • Distraction-free in-home office environment
  • Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
  • Must currently reside in/near the DFW Central location full-time
  • Ability to work varying hours, including evenings and weekends when required
  • Ability to travel primarily locally to schools and organizations within the territory, with occasional out-of-area and overnight travel

Benefits

Comp & perks
  • Unlimited commission potential from day one
  • Comprehensive sales training program
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment