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Varsity Brands

Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/7/2026full-timeRutland • Vermont • United StatesMid-LevelSenior💰 $65,000 - $75,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in full-cycle sales, including lead generation, account management, and consultative customer service within the sports industry. Proven ability to build client relationships and utilize data-driven insights to drive revenue growth.

Highest-signal resume keywords
B2B Outside Sales ExperienceLead Generation CampaignsCRM ProficiencyConsultative Customer ServiceData-Driven Business Intelligence

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Lead GenerationAccount ManagementSales Growth StrategiesData AnalysisMicrosoft WordMicrosoft ExcelMicrosoft PowerPointCRM FunctionsCold-CallingProblem-Solving
Soft Skills
Excellent CommunicationOrganizational SkillsTime ManagementSelf-DirectionMulti-Tasking
Certifications & Qualifications
Valid Driver's LicenseAuto Insurance
Industry Keywords
Sports ProgramsYouth LeaguesCommunity-Based Athletic ProgramsConsultative PartnerSales Targets

About the role

Key responsibilities & impact
  • Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
  • Execute full-cycle sales, from proactive prospecting and lead generation through account management and post-sale service
  • Provide consultative customer service to coaches across the assigned territory
  • Generate revenue and meet sales/growth targets
  • Develop and qualify leads through cold-calling and lead generation campaigns
  • Use CRM functions for prospecting, account management, and activity tracking
  • Increase sales in existing accounts by selling to all sports and levels
  • Use data-driven business intelligence to identify trends and opportunities
  • Manage the account list and travel within the assigned territory
  • Build client relationships and maximize sales opportunities for BSN SPORTS

Requirements

What you’ll need
  • Must live and travel 2-5 days per week in the territory
  • Must currently reside in/near Rutland, VT full-time
  • Evenings and weekends may be required
  • Travel primarily local to schools and organizations within the territory 2-5+ days a week; some out-of-area and overnight travel may be expected
  • High level of self-direction and autonomy
  • Excellent problem-solving, organizational, and multi-tasking skills
  • Excellent verbal and written communication abilities
  • Strong time management skills
  • Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
  • Distraction-free in-home office environment
  • 3+ years' business-to-business (B2B) outside sales experience, preferably in sporting goods, OR coaching/sports-related background
  • Associate’s degree or equivalent work experience; bachelor’s degree preferred
  • Reliable vehicle, valid driver’s license, auto insurance, and satisfactory driving record

Benefits

Comp & perks
  • Unlimited commission potential from day one
  • Comprehensive sales training program
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!