Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs .

Posted 10/8/2026full-timePotsdam • New York • United StatesMid-LevelSenior💰 $60,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B sales, account management, and customer relationship building within the sports industry. Proficient in utilizing data insights and CRM tools to drive revenue growth and enhance client engagement.

Highest-signal resume keywords

B2B Outside Sales ExperienceAccount ManagementLead GenerationCRM ProficiencyCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales GrowthLead QualificationRevenue GenerationData AnalysisMulti-Sport Sales

Soft Skills

Problem-SolvingOrganizational SkillsTime ManagementSelf-DirectionMulti-Tasking

Tools & Technologies

Microsoft WordMicrosoft ExcelMicrosoft PowerPointCRM Software

Certifications & Qualifications

Valid Driver's LicenseAuto Insurance

Industry Keywords

Sports ProgramsYouth LeaguesCommunity-Based Athletic ProgramsCoaching BackgroundSales Targets

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales/growth targets
Develop and qualify leads through cold-calling and lead generation campaigns
Manage prospecting, account management, and activity tracking in the CRM
Increase sales in existing accounts by selling across all sports and levels
Use business intelligence and data insights to identify trends and opportunities
Manage the account list and travel throughout the assigned territory
Build a pipeline of new business and expand multi-sport penetration within existing accounts
Deliver post-sale service and maintain strong client relationships

Requirements

What you’ll need

3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
Demonstrate a high level of self-direction and autonomy
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management and task prioritization skills
Intermediate skill in Microsoft Word, Excel, Power Point, and CRM
Cultivate an in-home office environment that is distraction-free
Must currently reside in/near the territory full-time
Must live and travel 2-5 days per week in the territory
Evenings and weekends may be required

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment