Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/20/2026full-timeMorganton • North Carolina • United StatesMid-LevelSenior💰 $65,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in full-cycle sales execution, including lead generation, account management, and consultative customer service within the sporting goods industry. Proven ability to build relationships, drive revenue growth, and utilize CRM tools effectively.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead Generation CampaignsCRM Tools ProficiencyRelationship BuildingData-Driven Business Intelligence

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead GenerationAccount ManagementSales ExecutionData AnalysisMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Soft Skills

Problem-SolvingOrganizational SkillsMulti-TaskingVerbal CommunicationWritten CommunicationTime Management

Tools & Technologies

CRM Software

Industry Keywords

Sporting GoodsYouth LeaguesCommunity-Based Athletic ProgramsConsultative SalesCold-Calling

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
Drive full-cycle sales execution from proactive prospecting and lead generation through account management and post-sale service
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales and growth targets
Develop and qualify leads through cold-calling and lead generation campaigns
Use CRM tools for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports and levels
Use data-driven business intelligence to identify trends and opportunities
Manage the account list and travel throughout the assigned territory
Build relationships with local clients and maximize sales opportunities

Requirements

What you’ll need

Must live and travel 2-5 days per week in the territory
Must currently reside in/near Morganton, North Carolina full-time
3+ years' business-to-business (B2B) outside sales experience, preferably in sporting goods, OR coaching/sports-related background
Associate’s degree or equivalent work experience; bachelor’s degree preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
High level of self-direction and autonomy
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong prioritization and time management skills
Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
Distraction-free in-home office environment
Ability to work variable hours, including evenings and weekends when required
Ability to regularly sit, stand, bend, lift, and drive

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment