Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs .

Posted 9/17/2026full-timeGrayson • Kentucky • United StatesMid-LevelSenior💰 $55,000 - $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B Sales, Account Management, and Customer Relationship Building within the athletic programs sector. Proficient in utilizing CRM tools and data-driven insights to drive revenue growth and meet sales targets.

Highest-signal resume keywords

B2B Outside Sales ExperienceAccount ManagementCRM Tools ProficiencyLead GenerationCustomer Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Cycle ExecutionLead Generation CampaignsData-Driven Business IntelligenceMulti-Sport SalesMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Soft Skills

Problem-SolvingOrganizational SkillsTime ManagementVerbal CommunicationWritten Communication

Tools & Technologies

CRM Software

Industry Keywords

Athletic ProgramsYouth LeaguesCommunity-Based ProgramsSporting GoodsConsultative Customer Service

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs
Execute the full sales cycle from proactive prospecting and lead generation through account management and post-sale service
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales and growth targets
Develop and qualify leads through cold-calling and lead generation campaigns
Use CRM tools for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports at all levels
Use data-driven business intelligence to identify prospect trends and opportunities
Manage the account list and travel throughout the assigned territory
Build pipelines of new business and expand multi-sport penetration within existing accounts
Build strong client relationships through consistent in-person engagement
Position BSN SPORTS as a trusted long-term partner for athletic programs

Requirements

What you’ll need

Must live and travel 2-5 days per week in the territory
Must currently reside in/near the location full-time
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management skills
Intermediate skill in Microsoft Word, Excel, Power Point, and CRM
Cultivate an in-home office environment that is distraction-free
Ability to work variable hours, including evenings and weekends as required
Ability to travel locally within the assigned territory 2-5+ days per week, with occasional out-of-area and overnight travel

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!