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Varsity Brands

Field Sales Professional

Varsity Brands

. Optimize the full-cycle sales process within the assigned territory .

Posted 10/28/2026full-timeFort Worth • Texas • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in optimizing sales processes and generating revenue through consultative customer service and lead generation. Proficient in CRM navigation and data-driven decision-making to enhance account management and sales growth.

Highest-signal resume keywords
B2B Outside Sales ExperienceLead Generation CampaignsCRM NavigationData-Driven Business IntelligenceExcellent Communication Abilities

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Process OptimizationLead QualificationAccount ManagementData AnalysisMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint
Soft Skills
Problem-SolvingOrganizational SkillsMulti-TaskingTime Management
Tools & Technologies
CRM Software
Industry Keywords
Sporting GoodsConsultative Customer ServiceRevenue GenerationSales TargetsTerritory Management

About the role

Key responsibilities & impact
  • Optimize the full-cycle sales process within the assigned territory
  • Service coaches and customers through consultative customer service
  • Represent Varsity Brands and demonstrate company core values
  • Generate revenue and meet sales and growth targets
  • Develop and qualify leads through cold-calling and lead generation campaigns
  • Navigate CRM functions for prospecting, account management, and activity tracking
  • Increase sales in existing accounts by selling across all sports and levels
  • Use data-driven business intelligence to identify trends and opportunities
  • Manage the account list and travel throughout the assigned territory
  • Work across home office, school, community, and event environments

Requirements

What you’ll need
  • Must currently reside in/near Greater Fort Worth, Texas full-time
  • 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
  • Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
  • Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
  • Excellent problem-solving, organizational, and multi-tasking skills
  • Excellent verbal and written communication abilities
  • Strong time management skills
  • Intermediate skill in Microsoft Word, Excel, Power Point, and CRM
  • Cultivate an in-home office environment that is distraction-free
  • Ability to work variable hours, including evenings and weekends when required
  • Ability to travel locally within the assigned territory 2–5+ days per week; occasional out-of-area and overnight travel may be expected

Benefits

Comp & perks
  • Unlimited commission potential from day one
  • Comprehensive sales training program
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment