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Varsity Brands

Field Sales Professional

Varsity Brands

. Optimize the full-cycle sales process within the assigned territory and service customers .

Posted 10/2/2026full-timeIowa • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in optimizing sales processes and providing consultative customer service within the sporting goods industry. Proficient in lead generation, account management, and utilizing data-driven insights to drive revenue growth.

Highest-signal resume keywords
B2B Outside Sales ExperienceLead GenerationCRM NavigationData-Driven Business IntelligenceExcellent Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Process OptimizationLead QualificationAccount ManagementRevenue GenerationData AnalysisMicrosoft WordMicrosoft ExcelMicrosoft PowerPointCRM SoftwareProblem-Solving
Soft Skills
Self-DirectionOrganizational SkillsMulti-TaskingTime ManagementPrioritization
Certifications & Qualifications
Valid Driver's LicenseAuto Insurance
Industry Keywords
Sporting GoodsConsultative Customer ServiceCold-CallingSales Growth TargetsAccount List Management

About the role

Key responsibilities & impact
  • Optimize the full-cycle sales process within the assigned territory and service customers
  • Provide consultative customer service to coaches across the assigned territory
  • Generate revenue and meet sales/growth targets
  • Develop and qualify leads through cold-calling and lead-generation campaigns
  • Navigate CRM functions for prospecting, account management, and activity tracking
  • Increase sales in existing accounts by selling to all sports at all levels
  • Use data-driven business intelligence to identify trends and opportunities
  • Manage the account list and travel to locations within the assigned territory
  • Represent Varsity Brands through the company’s core values and ethical standards
  • Travel primarily to local schools and organizations 2–5+ days per week, with possible out-of-area and overnight travel

Requirements

What you’ll need
  • Must currently reside in/near North East Central Iowa full-time
  • 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
  • Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
  • Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
  • Demonstrate a high level of self-direction and autonomy
  • Excellent problem-solving, organizational, and multi-tasking skills
  • Excellent verbal and written communication abilities
  • Strong time management and prioritization skills
  • Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
  • Cultivate an in-home office environment that is distraction-free
  • Ability to work variable hours, including evenings and weekends as required by customers
  • Prolonged periods of sitting, standing, bending, lifting, and driving

Benefits

Comp & perks
  • Unlimited commission potential from day one
  • Comprehensive sales training program
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to Financial Coaching and member-owned Credit Union
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!