Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/14/2026full-timeWilmington • United StatesMid-LevelSenior💰 $55,000 - $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in full-cycle sales, including lead generation, account management, and consultative customer service within the sporting goods industry. Proven ability to build client relationships, generate revenue, and utilize data-driven insights for strategic decision-making.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead GenerationCRM ProficiencyClient Relationship ManagementData-Driven Business Intelligence

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales Target AchievementCold-CallingAccount ManagementRevenue GenerationBusiness Development

Soft Skills

Problem-SolvingOrganizational SkillsTime ManagementCommunication AbilitiesSelf-Direction

Tools & Technologies

Microsoft WordMicrosoft ExcelMicrosoft PowerPointCRM Software

Certifications & Qualifications

Valid Driver's LicenseAuto Insurance

Industry Keywords

Sporting GoodsYouth LeaguesCommunity-Based Athletic ProgramsConsultative SalesAccount List Management

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
Execute full-cycle sales from proactive prospecting and lead generation through account management and post-sale service
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales and growth targets
Develop and qualify leads through cold-calling and lead-generation campaigns
Use CRM functions for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling across all sports and levels
Use data-driven business intelligence to identify trends and opportunities
Manage the account list and travel within the assigned territory
Build client relationships and maximize sales opportunities for BSN SPORTS, a team sporting goods equipment and apparel distributor

Requirements

What you’ll need

Must live and travel 2-5 days per week in the territory
Territory sales: must currently reside in/near Wilmington, Delaware full-time
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
High level of self-direction and autonomy
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong prioritization and time management skills
Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
Distraction-free in-home office environment
Ability to work variable hours, including evenings and weekends as required by customers

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment