Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/7/2026full-timeCanton • New York • United StatesMid-LevelSenior💰 $60,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in B2B Sales Execution, Lead Generation, and Account Management within the sports industry. Proficient in utilizing CRM tools and data-driven insights to drive revenue growth and maintain strong client relationships.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead Generation CampaignsCRM ProficiencyConsultative Customer ServiceTerritory Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ExecutionLead GenerationAccount ManagementData-Driven Business IntelligenceMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Soft Skills

Problem-SolvingOrganizational SkillsMulti-TaskingVerbal CommunicationWritten CommunicationTime Management

Certifications & Qualifications

Valid Driver's LicenseAuto Insurance

Industry Keywords

Sporting GoodsYouth LeaguesCommunity-Based Athletic ProgramsConsultative PartnerSales Targets

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
Drive full-cycle sales execution from proactive prospecting and lead generation through account management and post-sale service
Generate revenue and meet sales and growth targets
Develop and qualify leads through cold-calling and lead generation campaigns
Use CRM functions for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports and levels
Use data-driven business intelligence to identify prospect trends and opportunities
Manage the account list and travel throughout the assigned territory
Provide consultative customer service to coaches and simplify their operations
Build pipelines, expand multi-sport penetration, and maintain client relationships

Requirements

What you’ll need

3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
Must currently reside in/near the territory full-time
Must travel 2-5+ days a week within the assigned territory
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management skills
Intermediate skill in Microsoft Word, Excel, Power Point, and CRM
Ability to cultivate a distraction-free in-home office environment
Ability to work varying hours, including evenings and weekends when required
Ability to perform regular sitting, standing, bending, lifting, and driving

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!