Field Sales Professional

Varsity Brands

. Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs .

Posted 10/9/2026full-timeJohnson City • Tennessee • United StatesMid-LevelSenior💰 $65,000 - $75,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong consultative sales capabilities with a focus on building relationships and generating revenue in the sporting goods sector. Proficient in utilizing CRM tools for account management and data-driven decision-making to identify business opportunities.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead GenerationCRM ProficiencyCommunication SkillsProblem-Solving Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead GenerationB2B Outside SalesData-Driven Business IntelligenceAccount ManagementSales Growth Strategies

Soft Skills

Organizational SkillsTime ManagementMulti-TaskingVerbal CommunicationWritten Communication

Tools & Technologies

CRM SoftwareMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Certifications & Qualifications

Valid Driver's LicenseAuto Insurance

Industry Keywords

Sporting GoodsYouth LeaguesCommunity-Based Athletic ProgramsConsultative Customer ServiceSales Targets

About the role

Key responsibilities & impact

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and community-based athletic programs
Provide consultative customer service to coaches across the assigned territory
Generate revenue and meet sales and growth targets
Develop and qualify leads through cold-calling and lead-generation campaigns
Use CRM functions for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports at all levels
Use data-driven business intelligence to identify trends and opportunities
Manage the account list and travel throughout the assigned territory
Build pipelines of new business and expand multi-sport penetration within existing accounts
Deliver post-sale service and maintain local client relationships
Travel primarily to schools and organizations within the territory 2-5+ days per week, with occasional out-of-area and overnight travel

Requirements

What you’ll need

Must live and travel 2-5 days per week in the territory
Must currently reside in/near Johnson City / Washington County TN full-time
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; bachelor’s degree preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management and task prioritization skills
Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
Cultivate an in-home office environment that is distraction-free
Ability to work varying hours, including evenings and weekends as required
Regular prolonged sitting, standing, bending, lifting, and driving

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment