Field Sales Professional – West Valley

Varsity Brands

. Optimize the full-cycle sales process within an assigned territory .

Posted 10/13/2026full-timePhoenix • Arizona • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in optimizing sales processes and generating revenue through consultative customer service and lead generation. Proficient in managing relationships and utilizing CRM tools for effective account management and activity tracking.

Highest-signal resume keywords

B2B Outside Sales ExperienceLead Generation CampaignsCRM NavigationData-Driven Business IntelligenceExcellent Communication Abilities

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Sales Process OptimizationLead QualificationAccount ManagementData AnalysisMicrosoft WordMicrosoft ExcelMicrosoft PowerPoint

Soft Skills

Problem-SolvingOrganizational SkillsTime ManagementSelf-DirectionMulti-Tasking

Tools & Technologies

CRM Software

Industry Keywords

Sporting GoodsConsultative Customer ServiceRevenue GenerationCold-CallingSales Growth Targets

About the role

Key responsibilities & impact

Optimize the full-cycle sales process within an assigned territory
Service customers and provide consultative customer service to coaches
Represent Varsity Brands while demonstrating company core values and high ethical standards
Generate revenue and meet sales/growth targets
Develop and qualify leads through cold-calling and lead-generation campaigns
Navigate CRM functions for prospecting, account management, and activity tracking
Increase sales in existing accounts by selling to all sports at all levels
Use data-driven business intelligence to identify prospect trends and opportunities
Manage the account list and travel throughout the assigned territory
Manage relationships across home office, school, community, and event environments

Requirements

What you’ll need

Must currently reside in/near West Valley/Phoenix, AZ full-time
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
Associate’s degree or equivalent work experience; a bachelor’s degree is preferred
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record
High level of self-direction and autonomy
Excellent problem-solving, organizational, and multi-tasking skills
Excellent verbal and written communication abilities
Strong time management and prioritization skills
Intermediate skill in Microsoft Word, Excel, PowerPoint, and CRM
Ability to cultivate a distraction-free in-home office environment
Ability to work varying hours, including evenings and weekends as needed
Ability to travel locally to schools and organizations 2–5+ days a week; some out-of-area and overnight travel may be expected
Ability to perform prolonged sitting, standing, bending, lifting, and driving

Benefits

Comp & perks

Unlimited commission potential from day one
Comprehensive sales training program
Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!