Associate Director, Business Communications

Verizon

. Develop and execute comprehensive, integrated communication strategies for key B2B product launches, marketing initiatives, and commercially critical strategies such as Verizon AI Connect .

Posted 9/18/2026full-timeBasking Ridge • New Jersey • United StatesSenior💰 $125,500 - $219,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing integrated B2B communication strategies, with a strong focus on media relations, narrative building, and executive communications. Proven ability to translate complex technology concepts into accessible messaging while managing cross-functional collaboration and agency partnerships.

Highest-signal resume keywords

B2B Corporate CommunicationsMedia RelationsNarrative BuildingStrategic Communications PartnerCrisis Messaging Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Integrated Communication StrategiesMessage DisciplinePerformance Metrics OptimizationCampaign Sentiment TrackingExecutive PositioningThought Leadership DevelopmentNarrative ArchitectureBriefing Materials CreationComplex Technology TranslationAgency Management

Soft Skills

AgilityStrategic ClarityCollaboration

Certifications & Qualifications

Bachelor’s DegreeMaster’s Degree Preferred

Industry Keywords

B2B TechnologyTelecommunicationsMedia OutletsJournalist RelationshipsProduct Launches

About the role

Key responsibilities & impact

Develop and execute comprehensive, integrated communication strategies for key B2B product launches, marketing initiatives, and commercially critical strategies such as Verizon AI Connect
Drive proactive media relations and leverage journalist relationships across business, technology, and enterprise trade outlets
Act as a strategic communications partner to senior leaders
Provide message discipline, briefing materials, and executive positioning for media appearances and industry keynotes
Build and maintain narrative architecture, including message maps, proof points, Q&As, and thought leadership
Ensure consistent messaging across internal, external, and partner channels
Track campaign sentiment and evaluate earned media reach
Use performance metrics to continuously optimize communications strategies
Manage rapid-response messaging and safeguard brand equity during crises and issues
Direct agency partners
Collaborate with cross-functional marketing and product teams
Guide project workstreams with agility and strategic clarity

Requirements

What you’ll need

Bachelor’s degree or four or more years of work experience
Eight or more years of relevant experience, demonstrated through work and/or military experience or specialized training
Experience in external B2B corporate communications, executive communications, or agency settings
Exceptional track record in B2B media relations, narrative building, and placing high-profile business/tech stories
Experience acting as a strategic communications partner to senior executives within a complex, matrixed organization
Ability to build communications programs from the ground up
Ability to translate complex technology concepts, including AI, enterprise software, and network solutions, into accessible stories
Master’s degree preferred as an “even better” qualification
Experience across B2B technology and/or telecommunications sectors
Deep network of established relationships with national business, technology, and industry journalists
Experience managing PR agencies and multidisciplinary product communications launches

Benefits

Comp & perks

Medical, dental, and vision benefits
Short- and long-term disability insurance
Basic and supplemental life insurance
AD&D insurance
Identity theft protection
Pet insurance
Group home and auto insurance
Matched 401(k) savings plan
Up to 8 company-paid holidays per year
Up to 6 personal days per year
Paid parental leave
Adoption assistance
Tuition assistance
Other incentives
Premium pay such as overtime, shift differential, holiday pay, and allowances, depending on the role
Up to 15 days of vacation per year for newly hired employees, increasing with additional service