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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing high-volume landing pages with a focus on performance-driven creative, utilizing Figma and Replo. Capable of managing multiple brands and deadlines while ensuring adherence to client standards and best practices in conversion hierarchy and mobile-first design.
Highest-signal resume keywords
Figma ProficiencyReplo ProficiencyLanding Page DesignConversion Hierarchy UnderstandingA/B Testing Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Landing Page DesignPerformance-Driven CreativeMobile-First DesignFile OrganizationVisual ExecutionTypographyImagery SelectionConversion Best PracticesA/B TestingAccessibility Best Practices
Soft Skills
Excellent CommunicationTime ManagementAttention to Detail
Tools & Technologies
FigmaReploAsanaMeta Ad PlatformGoogle Ad Platform
Industry Keywords
DTC BrandsAgency ExperienceEmail Creative SystemsSMS Creative SystemsADA ComplianceWCAG Compliance
About the role
Key responsibilities & impact- Design performance-driven landing pages, including listicles, PDPs, and advertorials
- Own art direction and visual execution, including layout, hierarchy, imagery selection, typography, desktop design, and mobile adaptation
- Organize copy, assets, brand guidelines, and direction into cohesive landing page experiences
- Set up and maintain client Figma files with clean organization and naming conventions
- Prepare files for internal review and handoff
- Monitor daily design tasks in Asana and move tasks through assigned design stages
- Manage personal task queue and complete work on time
- Complete client-requested design revisions within agreed direction
- Review onboarding materials and brand information to align designs with client standards and campaign needs
- Collaborate with Paid Account Managers, copywriters, strategists, developers, and other creatives
- Identify technical, asset, or UX constraints and recommend practical solutions
- Participate in internal review loops and implement feedback efficiently
- Contribute feedback on processes, workflows, templates, and design standards
- Support landing page work across paid clients and flex across brands or priorities
Requirements
What you’ll need- 2+ years designing high-volume landing pages for DTC brands
- Strong portfolio demonstrating performance-driven creative
- Proficiency in Figma (required)
- Proficiency in Replo (required)
- Strong understanding of conversion hierarchy, landing page best practices, and mobile-first design
- Familiarity with paid ad platforms such as Meta and Google
- Experience contributing to A/B testing and interpreting performance data
- Excellent communication and time-management skills
- Strong attention to detail, file organization, and visual polish
- Ability to manage multiple brands, deadlines, and revisions without sacrificing quality
- Agency experience is a plus
- Exposure to email and SMS creative systems is a plus
- Experience with accessibility best practices, including ADA and WCAG, is a plus
- Bachelor's degree preferred
Benefits
Comp & perks- Fully remote role
- Standard business hours schedule flexibility across ET, CT, MT, or PT time zones
- Equal opportunity employment
- Reasonable accommodation for individuals with disabilities