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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing email and SMS campaigns, including building flows, segments, and performing quality assurance. Proficient in client communication and project management, ensuring timely and accurate deliverables.
Highest-signal resume keywords
Email Campaign ManagementLifecycle MarketingProject ManagementQuality AssuranceClient-Facing Communication
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign BuildingFlow ManagementSegmentationQuality AssuranceTroubleshootingReporting
Soft Skills
Highly OrganizedProactive Problem SolvingDetail-OrientedStrong Communication
Tools & Technologies
AsanaSlackGoogle WorkspaceLifecycle Marketing Platforms
Industry Keywords
Email MarketingSMS MarketingMarketing OperationsClient Management
About the role
Key responsibilities & impact- Maintain visibility into campaigns, flows, deadlines, and deliverables across clients
- Follow up on outstanding assets, approvals, and feedback
- Identify and communicate risks and blockers
- Serve as an operational point of contact for clients
- Manage previews, approvals, assets, and updates
- Coordinate with Retention Strategists, copywriters, and designers
- Keep project management systems accurate and up to date
- Build and schedule email and SMS campaigns and flows
- Create segments, send previews, implement feedback, and manage deployments
- Support reporting and troubleshoot implementation issues
- Perform comprehensive QA before campaigns and flows go live
- Verify links, segmentation, personalization, UTMs, formatting, and scheduling
- Ensure work launches accurately, on time, and to Homestead's quality standards
Requirements
What you’ll need- 2–5 years of experience in email/SMS, lifecycle marketing, marketing operations, or project management
- Highly organized and comfortable managing multiple clients and deadlines
- Strong client-facing communication skills
- Experience building campaigns, flows, segments, and performing QA
- Proactive, detail-oriented, and confident solving problems independently
- Comfortable with Asana, Slack, Google Workspace, and lifecycle marketing platforms
- Excited to use AI and automation to work more efficiently
- Able to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones
Benefits
Comp & perks- Fully remote role
- Standard business hours schedule aligned to ET, CT, MT, or PT time zones
- Affirmative action and equal opportunity employment
- Reasonable accommodation for individuals with disabilities
