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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Email Marketing and SMS Campaign Management, with a strong focus on strategy development, segmentation, and performance analysis. Proficient in collaborating with creative teams to enhance marketing assets and drive client engagement.
Highest-signal resume keywords
Email Marketing StrategyKlaviyo / Postscript / AttentiveClient Relationship ManagementSegmentation and List GrowthAnalytical Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email Production ManagementCampaign AutomationA/B TestingEmail Reporting and AnalysisProject Coordination
Soft Skills
Excellent CommunicationProactive Problem-SolverAttention to DetailTeam CollaborationStrategic Thinking
Certifications & Qualifications
Bachelor’s Degree Preferred
Industry Keywords
Email Best PracticesSMS MarketingMarketing Assets DevelopmentCross-Functional CollaborationKPI Delivery
About the role
Key responsibilities & impact- Serve as the primary point of contact and relationship manager for assigned client accounts
- Manage email production end-to-end, including ideation handoff to design, email build and scheduling, segmentation, and deployment
- Assist with logic for email and SMS campaigns and automation
- Manage and oversee Email + SMS account strategy, including segmentation, list growth, and A/B tests
- Execute and evaluate weekly, monthly, quarterly, and yearly email reporting with analysis and recommendations
- Work closely with the creative team to identify trends, share learnings, and recommend new strategies
- Coordinate projects for new email triggers, transactional emails, and special projects
- Stay current on email and SMS best practices and industry standards
- Recommend new approaches, innovative ideas, and technologies to deliver on KPIs
- Report to the Head of Strategy
- Collaborate with design, copy, creative, and e-commerce teams
Requirements
What you’ll need- Preference for bachelor’s degree
- At least two years of experience in email marketing
- At least one year of experience managing Email + SMS accounts and providing strategy
- Hands-on experience with Klaviyo / Postscript / Attentive
- Experience segmenting email and SMS lists
- Client relationship management experience
- Experience in the development of marketing assets and collaborating with members from creative and e-commerce teams
- Excellent communication and analytical skills
- Proactive problem-solver mindset, heavy attention to detail, and flawless execution of all assigned tasks
- Ability to think strategically, work independently and thrive in a fast-paced, collaborative environment
- Excellent interpersonal skills; team player with the ability to communicate well among cross-functional teams
- Candidates must be able to work standard business hours (9:00am–5:00pm) in ET, CT, MT, or PT time zones
Benefits
Comp & perks- Fully remote role
- Ability to work standard business hours in ET, CT, MT, or PT time zones
