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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing enterprise accounts on digital advertising platforms, focusing on client relationship building, performance optimization, and strategic recommendations. Proficient in leveraging data insights to drive retention and expansion while collaborating across cross-functional teams.
Highest-signal resume keywords
Account ManagementRetention And Expansion TargetsIncrementality MeasurementCross-Functional CollaborationDigital Advertising Platforms
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign StrategyPerformance OptimizationData AnalysisClient Relationship ManagementUpselling And Cross-Selling
Soft Skills
Trust-BuildingCommunicationProblem-SolvingIndependence
Tools & Technologies
CRM ToolsAnalytics ToolsLookerPlanhat
Industry Keywords
Digital AdvertisingStreaming TVPaid SocialSearch AdvertisingFull-Funnel Marketing
About the role
Key responsibilities & impact- Manage the full client lifecycle from campaign launch through optimization for a portfolio of enterprise accounts
- Build trust-based client relationships by surfacing insights, best practices, and strategic recommendations
- Serve as the primary point of contact and ensure clients derive measurable value from the platform
- Own renewal and expansion targets across the book of business
- Identify and pursue upsell and cross-sell opportunities
- Forecast account health and act early on risk signals
- Guide clients through campaign strategy, execution, and performance optimization
- Contextualize platform results within broader multi-channel strategies, including incrementality measurement and ROAS framing
- Translate performance data into actionable recommendations
- Bring customer feedback and unmet needs into product and roadmap conversations
- Partner with Sales, Product, and Analytics to resolve challenges and improve the platform experience
- Represent the customer perspective in internal decisions
Requirements
What you’ll need- 5+ years managing mid-market or enterprise accounts on a digital advertising platform — streaming TV, paid social, search, or similar
- Proven track record of hitting retention and expansion targets across a named account portfolio
- Hands-on experience with incrementality measurement
- Ability to contextualize ROAS within a full-funnel marketing strategy
- Comfort working across CRM and analytics tools to monitor account health, build reports, and drive scalable engagement
- Ability to operate independently across a cross-functional environment
- Experience with Looker, Planhat, or similar customer success/analytics tooling (nice to have)
- Background in connected TV (CTV) or streaming TV advertising (nice to have)
- Experience building or improving CS processes at a high-growth SaaS or platform company (nice to have)
Benefits
Comp & perks- Variable pay based on objectives you hit
- Hybrid flexibility
- Comprehensive medical, dental, and vision insurance
- 401(k) with matching
- Unlimited PTO
- Paid parental leave for all parents
- Annual offsite
- Professional development through ownership and growth opportunities
