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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving sales of fire protection solutions while building and maintaining relationships with contractors, engineers, and distributors. Proficient in developing territory sales plans and delivering presentations and training sessions.
Highest-signal resume keywords
Outside Sales ExperienceFire Protection SolutionsRelationship BuildingPresentation SkillsMarket Intelligence Gathering
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales PlanningMarket ForecastingTechnical Solutions CommunicationMechanical AptitudeConstruction Project Tracking
Soft Skills
Strong CommunicationRelationship ManagementFlexibilityCollaboration
Certifications & Qualifications
Post-Secondary Education
Industry Keywords
HVACIndustrial ProductsPVFMunicipal ProductsBuilding Products
About the role
Key responsibilities & impact- Drive sales of fire protection solutions across Manitoba, Saskatchewan, and up to Thunder Bay
- Identify, track, and influence major construction, retrofit, and expansion projects
- Build and maintain relationships with contractors, engineers, consultants, owners, and distributors
- Spend time on jobsites to build product and application knowledge, then shift toward contractors, offices, engineering firms, distribution partners, major projects, and project management
- Promote Victaulic products, systems, and technical solutions
- Plan and deliver presentations, training sessions, and seminars
- Develop and execute territory sales plans, forecasts, and growth strategies
- Gather and report market intelligence, competitive insights, and customer feedback
- Collaborate with engineering, inside sales, and leadership teams
- Support and develop distributor relationships
- Maintain accurate activity, pipeline, and territory performance records
Requirements
What you’ll need- 2–5 years of outside sales experience in construction, fire protection, or related industries
- Experience working with engineering firms, contractors, and distribution networks
- Knowledge of HVAC, industrial, PVF, municipal, or building products markets is an asset
- Strong communication, relationship-building, and presentation skills
- Solid mechanical aptitude with the ability to communicate technical solutions clearly
- Proven ability to build and maintain long-term client relationships
- Post-secondary education (engineering, business, or related field) is an asset
- Willingness to travel regularly, with approximately 6–7 overnight travel days per month
- Flexibility to support relationship building outside of regular hours, including customer dinners, social events, and occasional evening commitments
- College or university degree
Benefits
Comp & perks- Competitive compensation
- Career development opportunities and internal promotion pathways
- Educational reimbursement and ongoing learning opportunities, including Victaulic University
- Comprehensive health, dental, and vision coverage
- Health Spending Account (HSA)
- Pension Plan with a company contribution
- RRSP and TFSA savings programs
- Employee Assistance Program (EAP) and Wellness Hub
- Wellness Works Program
- Access to wellness resources including Phzio, PocketPills, and employee discount programs through Venngo
- Flexible benefits designed to support you and your family’s well-being
- Inclusive, team-oriented culture where people look out for one another
- Company vehicle
- Commissions
