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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B inside sales within the SMB segment, utilizing effective prospecting techniques and consultative selling methodologies to drive new contract acquisitions and manage customer relationships. Proficient in leveraging CRM systems and market intelligence tools to enhance sales performance and customer retention.
Highest-signal resume keywords
B2B Inside Sales ExperienceActive ProspectingConsultative Selling MethodologiesCRM ProficiencyEmployee Benefits Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Cycle ManagementLead QualificationCold CallingCold EmailingOnline Product PresentationsObjection HandlingSales ForecastingMarket Intelligence ToolsSPIN SellingChallenger Sale
Soft Skills
Excellent Communication SkillsResilienceSense of UrgencyCommercial Judgment
Tools & Technologies
CRM SystemsLinkedIn
Industry Keywords
SMB MarketEmployee BenefitsHealth PlansLife InsuranceHR SaaS
About the role
Key responsibilities & impact- Map and actively prospect the small and medium-sized business (SMB) market using cold calls, cold emails, LinkedIn, and professional networks
- Identify accounts aligned with the Ideal Customer Profile (ICP)
- Understand the dynamics and challenges of the SMB employee benefits ecosystem
- Qualify leads, conduct online product presentations, and diagnose customer pain points
- Present Vidalink’s ideal solution in a persuasive, consultative manner
- Manage the full sales cycle through contract signature
- Handle objections with agility and strong commercial judgment
- Manage and retain the customer portfolio during post-sales
- Prevent churn and keep accounts active
- Record and update interactions, data history, and sales forecasts in the CRM
Requirements
What you’ll need- Solid experience in corporate inside sales (B2B), specifically focused on the SMB segment
- Proven track record in active prospecting, without relying on Inbound or Marketing-generated leads
- Proficiency with market intelligence tools, LinkedIn, CRMs, and outbound engagement techniques
- Excellent verbal and written communication skills for negotiating with business owners, directors, and HR leaders
- Resilience, a sense of urgency, and a strong focus on achieving new-contract targets
- Experience with employee benefits, health plans, life insurance, HR SaaS, or related services is a plus
- An existing network or contact base within the SMB segment is a plus
- Advanced knowledge of SPIN Selling, Challenger Sale, or consultative sales methodologies is a plus
Benefits
Comp & perks- Prescription medication plan: 50% coverage for general prescription medications and 100% coverage for women’s health medications
- TotalPass
- Conexa Saúde: online therapy
- Personalized nutrition plans
- Physical and mental wellness checkups
- Physical and mental wellness content
- Platform with more than 3,500 exercise video classes
- Amil health insurance plan (co-pay)
- Amil dental plan
- MetLife life insurance
- Meal or food allowance
- OnHappy: travel discount platform
- Commitment to diversity
- No dress code
- Extended holidays when holidays fall between weekends and weekdays
- Hybrid work
- Birthday day off
- Company events and parties