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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in B2B Product Commercialization and Go-To-Market Strategy, with a strong focus on developing partnerships and pricing frameworks tailored to government solutions. Proven ability to lead cross-functional teams and engage with executive leadership to drive revenue growth and strategic initiatives.
Highest-signal resume keywords
B2B Product CommercializationGo-To-Market StrategyPricing StrategyRevenue AccountabilityGovTech Ecosystem Familiarity
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CommercializationSales EnablementDeal StructuringSolution DesignMarket Strategy DevelopmentRevenue GrowthPartnership DevelopmentProduct LaunchCross-Functional Team LeadershipExecutive Engagement
Soft Skills
Influencing Senior StakeholdersTeam ManagementStrategic ThinkingRelationship BuildingAdaptability
Industry Keywords
GovTechPayments EcosystemGovernment Procurement ProcessesVertical StrategiesClient Success
About the role
Key responsibilities & impact- Lead end-to-end commercialization and go-to-market for Visa Government Solutions North America
- Develop new partnerships, vertical strategies, sales enablement, pricing frameworks, marketing and events, and launch execution plans
- Manage the regional Solution team and coordinate cross-functional teams
- Adapt Visa products and solutions to government use cases and regional requirements
- Drive strategic partnerships with GovTech players and expand Visa’s ecosystem
- Drive revenue realization from signed deals and remove operational or commercial blockers
- Shape mid- to long-term strategies and influence executive leadership
- Develop multi-year GTM strategies and new growth verticals
- Define market archetypes and use-case-based solution propositions
- Build pricing frameworks and deal structures
- Lead solution adaptation and align designs with regulatory, functional, and commercial needs
- Manage regional partnerships with GovTech providers, system integrators, and ecosystem players
- Build executive relationships internally and externally
- Track deal performance and implement 90/180-day review cycles
- Coordinate with sales enablement, marketing, product, sales, and client success teams to drive adoption and revenue growth
Requirements
What you’ll need- 12 or more years of work experience with a Bachelor's Degree, or at least 10 years of work experience with an Advanced Degree, or a minimum of 5 years of work experience with a PhD
- Minimum of 15 years’ career experience, with a strong focus on strategy, business development, and commercialization
- Proven track record in B2B product commercialization and GTM strategy, ideally in software-centric or government-focused solutions
- Experience in pricing strategy, deal structuring, and revenue accountability
- Ability to lead in a matrixed environment and influence senior stakeholders
- Hands-on experience launching products through direct and indirect channels
- Experience managing solution design for complex client segments
- Familiarity with GovTech and/or payments ecosystem in the Region and government procurement processes is a plus
- Demonstrated ability to manage multiple teams and/or a vertical
- Experience operating at the executive level and driving business transformation
- Ability to engage with C-suite executives and operational teams
- Willingness to travel 5–10% of the time
Benefits
Comp & perks- Bonus and equity eligibility
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k)
- FSA/HSA
- Life insurance
- Paid Time Off
- Wellness Program
- Hybrid work arrangement