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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in defining and executing growth strategies for consumer products, leveraging data-driven insights and cross-functional collaboration to enhance user experiences and drive transaction growth. Proven ability to influence stakeholders and lead high-performing teams in complex environments.
Highest-signal resume keywords
Consumer Product StrategyData-Driven Decision MakingGrowth FrameworksCross-Functional Team LeadershipConsumer Insights
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product InnovationMarket Opportunity IdentificationStrategic Growth PlanningCheckout Conversion ImprovementConsumer Behavior Change
Soft Skills
Stakeholder InfluenceTeam AlignmentCollaboration
Tools & Technologies
Data AnalyticsAIExperimentation
Industry Keywords
Digital CommerceFintechConsumer TechnologyExperience Design Principles
About the role
Key responsibilities & impact- Define and execute the long-term growth strategy for Visa’s Secure Remote Commerce and Click to Pay solutions
- Identify consumer pain points, unmet needs, and market opportunities
- Develop and scale consumer experiences that increase preference, usage, and transaction growth
- Drive consumer acquisition, activation, retention, and repeat usage through data-driven initiatives
- Improve checkout conversion by reducing friction and creating seamless, trusted payment experiences
- Partner across Product, Technology, Marketing, Sales, and Regional teams to accelerate adoption and ecosystem expansion
- Define and monitor metrics including enrollment, recognition, conversion, engagement, retention, and transaction growth
- Leverage data, AI, experimentation, and consumer insights to identify growth opportunities
- Influence executive stakeholders and lead cross-functional teams to deliver growth objectives and strategic goals
Requirements
What you’ll need- 12 or more years of work experience with a Bachelor’s Degree, or at least 10 years of work experience with an Advanced degree (e.g. Masters/MBA/JD/MD), or a minimum of 5 years of work experience with a PhD
- Preferred: 15 or more years of experience with a Bachelor’s Degree, or 12 years of experience with an Advanced Degree, or PhD with 9+ years of experience
- Proven experience building and scaling consumer products from zero-to-one
- Strong background in consumer product strategy, growth, digital commerce, fintech, or adjacent consumer technology sectors
- Ability to identify market opportunities, develop strategic growth plans, and translate vision into measurable business outcomes
- Experience driving consumer behavior change through product innovation, experimentation, and data-driven decision making
- Ability to influence senior stakeholders and align cross-functional teams around a common strategy
- Experience working across Product, Technology, Marketing, Analytics, and Commercial organizations
- Deep understanding of consumer insights, growth frameworks, and experience design principles
- Experience leading high-performing teams in complex, matrixed organizations
- Ability to work in the office at least 3 days per week
- Willingness to travel 5–10% of the time
Benefits
Comp & perks- Potential sales incentive payments (if applicable)
- Bonus eligibility
- Equity eligibility
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k)
- FSA/HSA
- Life insurance
- Paid Time Off
- Wellness Program
