Senior Account Manager, Capital Equipment

Vitrolife Group

. Develop and execute a capital equipment sales strategy through North American direct sales and distribution channels for EmbryoScope+, eWitness, and new technology.

Posted 11/7/2026full-timeRemote • United StatesSenior💰 $130,000 - $165,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in capital equipment sales strategy and execution, particularly within the Women's Health and IVF sectors. Proven ability to build relationships with key decision makers and drive business growth through effective lead generation and collaboration.

Highest-signal resume keywords

Capital Sales ExperienceWomen's Health ExpertiseSalesforce ProficiencyLead Generation StrategiesCustomer Relationship Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Capital Equipment SalesMarket AnalysisSales Trend AnalysisContract ManagementSales Forecasting

Soft Skills

Leadership QualitiesTeam PlayerGoal OrientedHigh CoachabilityStrong Communication

Tools & Technologies

SalesforceDigital PlatformsTrade Shows

Certifications & Qualifications

Bachelor's Degree

Industry Keywords

IVFEmbryoScope+EWitnessKey AccountsMarket Trends

About the role

Key responsibilities & impact

Develop and execute a capital equipment sales strategy through North American direct sales and distribution channels for EmbryoScope+, eWitness, and new technology.
Identify market segments, potential customers, competitive landscape, and resources needed for commercial launch plans.
Implement selling strategies for capital equipment alongside consumable devices.
Segment opportunities within territories and prioritize laboratories with Account Managers.
Work with Chain/Key Accounts to create opportunities across territories and drive business wins.
Generate leads through industry networks, trade shows, and digital platforms.
Collaborate with marketing on targeted lead-generation campaigns.
Develop product expertise and conduct demonstrations of EmbryoScope+ and eWitness.
Build and maintain relationships with key decision makers and influencers.
Facilitate collaboration between key opinion leaders and medical affairs.
Serve as primary contact for Chain & Key Accounts headquarters throughout the sales process.
Collaborate with Account Managers on cross-selling and upselling opportunities.
Coordinate with field engineering to manage contracts, EmbryoScope lifecycle upgrades, and headcount planning.
Collaborate with medical affairs and field engineers on post-sales support and customer satisfaction.
Work with finance and legal teams on contracts and pricing agreements.
Monitor market trends, competitor activity, and regulatory changes.
Report sales performance, pipeline status, and market insights to SVP and AVPs.
Use Salesforce to track customer interactions, sales activities, and progress toward targets.
Participate in Quarterly Business Reviews and maintain accurate forecasting.
Stay current on industry developments, technology, and sales best practices.
Communicate market intelligence, customer feedback, and emerging trends to R&D.

Requirements

What you’ll need

Bachelor’s Degree from an accredited college or university.
5+ years of documented and verifiable capital sales experience within the hospital or clinically focused sales environment.
Women’s Health or IVF customer relations is preferred.
Must be able to travel at least 70%+ within territory.
Ability to analyze sales trends, effectively target and break into new business opportunities.
Documented ability to grow sales in earlier sales positions.
Satisfactory and positive responses from business and personal references.
Self-starter, team player, proven leadership qualities, high coachability.
Possess the ability to determine and set priorities.
Able to build and keep strong customer relationships.
Must be energetic, enthusiastic, determined and goal oriented.
Excels in fast-paced, competitive environment.
Must verify identity and eligibility to work in the United States.
Successful passing of a background check is required.

Benefits

Comp & perks

Paid Time Off
10 Paid Holidays
401(k) with Employer Match
Medical, Dental, Vision
IVF Coverage to support family building needs
GAP Insurance
Basic Life and AD&D Coverage
Short- and Long-Term Disability
Optional AFLAC Supplemental Policies
Employee Assistance Program (EAP)
Flexible Spending & Health Savings Account