Martech Specialist

Vivo (Telefônica Brasil)

. Serve as a hands-on technical authority for the Martech stack, with Adobe expertise as a plus .

Posted 11/11/2026full-timeSão Paulo • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Martech platforms, particularly Adobe Experience Cloud, with a strong focus on operational monitoring, governance standards, and technical leadership. Proven ability to resolve complex issues while ensuring high-performance operations and alignment with vendor best practices.

Highest-signal resume keywords

Adobe Experience Cloud ExpertiseOperational Monitoring and AutomationTechnical Leadership in Complex EnvironmentsGovernance Standards and Best PracticesCI/CD and Automation Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Functional AnalysisTechnical LeadershipProblem ResolutionScalability and Performance EvaluationIncident and Change ManagementRoot Cause AnalysisData Security PoliciesIntegration Across PlatformsOperational Metrics ManagementMartech Platform Implementation

Soft Skills

Clear CommunicationInfluencing SkillsAnalytical ThinkingProactivityCollaboration

Tools & Technologies

Adobe Experience CloudSalesforce Marketing CloudSAS CICI/CD ToolsAutomation Tools

Certifications & Qualifications

Adobe Experience Cloud Certification

Industry Keywords

Martech StackGovernance StandardsOperational MetricsIncident ManagementChange Management

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Serve as a hands-on technical authority for the Martech stack, with Adobe expertise as a plus
Lead the implementation of new capabilities, ensuring alignment with vendor best practices
Define and enforce technical standards for platform configuration, integration, and usage
Ensure consistent integration across platforms, data, and channels
Support squads in resolving complex technical issues and ensuring delivery quality
Ensure stable, high-performance operation of Martech platforms
Establish and evolve the run model, including incident, problem, change, and release management
Lead troubleshooting and root cause analysis for critical incidents
Implement operational monitoring and automation to reduce failures and response times
Manage SLAs/OLAs and operational metrics, ensuring traceability and audit support
Define and ensure adoption of governance standards and best practices for platform usage
Establish access, data, security, and deployment policies, including RBAC and compliance
Ensure traceability, control, and auditing of platform usage
Evaluate and support technical decisions with a focus on scalability, performance, and sustainability
Act as a link between business, technology, data, and partners, ensuring consistency in execution

Requirements

What you’ll need

Bachelor’s degree in Engineering, Information Technology, Business Administration, or a related field
Solid experience in functional analysis and technical leadership in complex environments
Practical, hands-on technical profile—not merely conceptual
Proven ability to resolve complex problems
Knowledge of security, observability, CI/CD, and automation
Knowledge of Adobe Experience Cloud, SAS CI, and Salesforce Marketing Cloud
Adobe Experience Cloud or related Martech solution certifications are a plus
Experience implementing Martech platforms, preferably Adobe, is a plus
Strong ability to work across platforms, data, and operations
Ability to structure and bring discipline to environments lacking governance
Seniority and influence to guide teams without necessarily holding formal management responsibility
Clear communication and influencing skills
Analytical and systems thinking
Focus on quality, results, and business value
Proactivity, autonomy, and a strong sense of ownership
Collaboration, empathy, and adaptability
Commitment to continuous learning

Benefits

Comp & perks

Choose the benefits that best suit you and your dependents through a digital platform offering a range of categories, including fitness, meal vouchers, food allowances, pharmacy assistance, medical and dental insurance, and life insurance
Company-provided mobile phone
Unlimited voice and data plan
Special discounts on landline, broadband, TV, and Vivo apps
Annual bonus or profit-sharing program
Private pension plan
Financial assistance for school, daycare, or childcare expenses
Work remotely up to two days per week
Flexible working hours
One day off to celebrate your birthday
Corporate volunteer program
Educational Development Program with partnerships with educational institutions, certifications, and online courses
Internal recruitment program in Brazil or abroad
Physical, emotional, and social health initiatives, including nutritionists, psychologists, social services, and telemedicine