Senior Commercial Development Analyst – Digital Growth

Vivo (Telefônica Brasil)

. Develop traction and expansion plans to increase adoption of digital solutions across the B2B customer base .

Posted 10/30/2026full-timeSão Paulo • BrazilSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing, Growth Strategies, and Sales Enablement within B2B environments, leveraging analytical skills to optimize sales funnel metrics and drive digital solution adoption. Proficient in creating strategic reports and presentations that align cross-functional teams and support sales initiatives.

Highest-signal resume keywords

Product MarketingSales EnablementB2B Commercial PlanningCRM PlatformsAnalytical Ability

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Growth StrategiesSales Funnel AnalysisMarket Data InterpretationStrategic ReportingCampaign Management

Soft Skills

AutonomyCollaborationCommunication

Tools & Technologies

SalesforceBusiness Intelligence Tools

Industry Keywords

TechnologyTelecommunicationsConsultative SalesDigital Solutions

About the role

Key responsibilities & impact

Develop traction and expansion plans to increase adoption of digital solutions across the B2B customer base
Lead launch initiatives, incentive campaigns, and tactical actions with commercial channels
Analyze funnel metrics, win rates, sales cycles, and revenue, identifying bottlenecks and optimization opportunities
Connect Product, Marketing, Partnerships, and Sales teams to ensure strategic alignment and agile execution
Prepare strategic reports and presentations with direct recommendations for leadership
Create battlecards, pitches, playbooks, and executive presentations to enable and support the sales force

Requirements

What you’ll need

Strong experience in Product Marketing, GTM, Growth, Sales Enablement, or B2B Commercial Planning within the technology, telecommunications, or related sectors
Analytical ability to interpret sales funnel metrics and market data using CRM platforms such as Salesforce and Business Intelligence tools
Autonomy to lead end-to-end initiatives in dynamic, multidisciplinary corporate environments
Bachelor’s degree in Marketing, Communications, Business Administration, Public Relations, Engineering, or related fields
Previous experience in consultative sales or technology solutions ecosystems is a plus
Specialization in Business, Growth, or Marketing is a plus

Benefits

Comp & perks

Flexible digital benefits platform covering gym membership, meal vouchers, food vouchers, pharmacy assistance, health insurance, dental insurance, and life insurance
Company-issued mobile phone
Unlimited voice and data plan with 5G network access
Discounts on landline, broadband, TV, and Vivo apps
Annual bonus or profit-sharing program
Private pension plan
Education subsidy for school, daycare, or babysitting expenses
Remote work up to two days per week
Flexible working hours
Birthday day off
Corporate volunteering program
Educational Development Program offering discounts at educational institutions, as well as on certifications and online courses
Internal Recruitment Program in Brazil or abroad
#VivoWellbeing Program, including consultations with a nutritionist and psychologists, social services, and telemedicine