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Web Content Executive
Vivobarefoot. Build and maintain homepage, landing, category, product, blog and campaign pages in the CMS .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in web content management and eCommerce, with a strong focus on SEO implementation, data analysis, and collaboration across teams to enhance user experience and optimize conversion rates.
Highest-signal resume keywords
Web Content ManagementSEO ImplementationData AnalysisA/B TestingEcommerce Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content Management System (CMS)SEOA/B TestingConversion Rate OptimizationData Analytics
Soft Skills
Attention to DetailCuriosity
Tools & Technologies
GA4ContentsquareShopify
Industry Keywords
EcommerceUser Experience (UX)Website ContentOn-Brand Content
About the role
Key responsibilities & impact- Build and maintain homepage, landing, category, product, blog and campaign pages in the CMS
- Maintain accurate, on-brand website content
- Identify and fix broken links, outdated content and imagery
- Use analytics and AI tools to generate insights and recommendations
- Support A/B testing and conversion rate optimisation
- Implement the SEO agency’s on-page recommendations
- Collaborate with brand, UX, development and ecommerce teams to deliver work on time and to specification
- Report to the Senior Website Content Manager
Requirements
What you’ll need- Experience in web content or ecommerce, at a brand or agency
- Excellent attention to detail
- Confidence with data and analytics tools such as GA4 or Contentsquare
- Curiosity about UX and customer website journeys
- Shopify or SEO experience is a bonus
Benefits
Comp & perks- Hybrid working basis
- Diversity, equity and inclusion commitment
- Collaborative workplace culture
- Employee community and empowerment initiatives