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Marketing Analyst (Mid-Level)
Volkswagen Group Services - South America. Support product launches. . Prepare materials for management meetings and PowerPoint presentations. . Define project scope, gather product information, develop briefs, and monitor project rollouts. . Validate final
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in project management, including defining project scope, developing briefs, and monitoring rollouts. Proficient in creating impactful presentations and conducting market research to support product launches and ongoing product strategies.
Highest-signal resume keywords
Project ManagementMarket ResearchPresentation DevelopmentCommunication SkillsTeam Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Project Scope DefinitionProduct Information GatheringBrief DevelopmentSales MonitoringCompetitor Analysis
Soft Skills
Strong CommunicationTeamworkResilienceCollaborative MindsetInnovative Approach
Tools & Technologies
PowerPointUser Acceptance TestingDocumentation
Certifications & Qualifications
Degree in MarketingDegree in AdvertisingDegree in Communications
Industry Keywords
Product LaunchMarketing Launch MeetingsCommunication PlansExecutive Progress ReportsPartnership Workflow
About the role
Key responsibilities & impact- Support product launches.
- Prepare materials for management meetings and PowerPoint presentations.
- Define project scope, gather product information, develop briefs, and monitor project rollouts.
- Validate final deliverables together with other departments.
- Create presentations for management meetings, including the Regional Marketing Committee.
- Hold alignment meetings with departments to develop projects for each product.
- Track approvals and feedback from the departments involved.
- Develop presentations for product launches and ongoing product support.
- Monitor sales and competitor reports to understand the budget and projections.
- Conduct market research and develop communication plans.
- Prepare executive progress reports highlighting achievements, risks, decisions required, and points requiring attention.
- Support departments in preparing for production launch, including user acceptance testing, training, documentation, and stabilization.
- Monitor transition phases and propose adjustments during the implementation of new rules.
- Draft minutes for Marketing Launch Meetings.
- Develop the partnership workflow with New Business and After-Sales teams and monitor its progress through a monthly committee.
Requirements
What you’ll need- Degree in Marketing, Advertising, Communications, or a related field.
- Intermediate to advanced English proficiency.
- Category B driver's license (preferred).
- Availability for occasional travel.
- Resilient, with strong communication and teamwork skills, a collaborative mindset, and an innovative approach.
Benefits
Comp & perks- Food allowance
- Meal allowance
- SulAmérica health insurance
- SulAmérica dental insurance
- SESC benefits
- Life insurance
- Childcare assistance
- Wellness Program (Wellhub/Gympass, Conexa, and Psicologia Viva)
- Private pension plan
- Profit Sharing (PLR)
- Pharmacy discount partnerships
- Hybrid work model