National Account Manager

W.C. Bradley Co.

. Manage sales strategy for assigned national retailers and distribution channels .

Posted 9/23/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong sales strategy management and account relationship skills within the consumer products industry, with a focus on product introduction and market penetration. Proficient in sales performance evaluation, demand planning, and effective communication across all business levels.

Highest-signal resume keywords

Sales Strategy ManagementAccount ManagementConsumer Products Industry KnowledgeStrong Communication SkillsAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Performance EvaluationDemand PlanningProduct KnowledgeChannel Sales TechniquesBudget Planning

Soft Skills

Interpersonal SkillsTime ManagementSelf-StarterAbility to Command PresenceMotivation

Tools & Technologies

Microsoft WordMicrosoft ExcelMicrosoft PowerPoint

Industry Keywords

Retailer RelationshipsProduct DevelopmentMerchandisingSales AdministrationTrade Shows

About the role

Key responsibilities & impact

Manage sales strategy for assigned national retailers and distribution channels
Manage relationships with key account decision-makers
Identify product introduction opportunities and grow retailer and channel penetration
Prepare strategic plans and evaluate sales performance
Monitor consumer markets and provide feedback for product development, merchandising, and pricing
Maintain knowledge of the company’s product lines and competitor products
Create and present product and promotional presentations
Manage price quotes and sales administration
Provide product-demand forecasts and support demand planning
Participate in Sales & Operations Planning meetings
Promote the company, its products, and brands as the face and voice of the brand
Attend trade shows and customer events
Contribute to business-unit strategic planning
Assist with budget planning and identify anticipated sales income and expenses
Assist with training sales representatives and sales support teams
Perform other necessary duties

Requirements

What you’ll need

Bachelor’s degree in Business Administration, Marketing, or related field
Five (5) years of progressive sales / account management experience within the consumer products industry
In-depth knowledge of the company’s product portfolio
Knowledge of channel/distributor sales techniques and best practices
Proficiency using a PC, including Microsoft Word, Excel, and PowerPoint
Strong communication skills and ability to communicate in English verbally and in writing
Strong business acumen and analytical skills
Strong interpersonal skills and ability to manage complex business relationships
Time management skills and ability to manage multiple competing demands
Ability to command presence in a meeting or group setting
Ability to interact and communicate with people at all levels
Self-starter and highly motivated
Ability to apply innovation to meet business objectives
Ability to travel regularly, domestically and/or internationally
Ability to maintain regular and predictable attendance
Ability to work in a constant state of alertness

Benefits

Comp & perks

E-Verify employment eligibility confirmation for U.S. hires
Reasonable accommodation for qualified individuals with disabilities
Affirmative Action / Equal Employment Opportunity employer