Director, Media Strategy

Walker Sands

. Develop integrated communications strategies for B2B technology clients, especially in IT, cybersecurity, data, and AI .

Posted 10/5/2026full-timeUnited StatesLead💰 $78,000 - $87,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing integrated communications strategies for B2B technology clients, with a strong focus on IT, Cybersecurity, AI, and data. Proven ability to lead PR programs, craft compelling narratives, and build strategic media relationships while mentoring team members and navigating complex communications challenges.

Highest-signal resume keywords

B2B PR ExperienceDeep Tech ExpertiseMedia RelationsStrategic PitchingClient Advisory

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Integrated Communications StrategiesPR Strategy DevelopmentContent DevelopmentNarrative CraftingAI WorkflowsMedia MonitoringThought LeadershipProgram ManagementComplex Program ManagementClient Relationship Management

Soft Skills

ProactiveCollaborativeCuriousMentoringFeedback Embracement

Industry Keywords

B2B TechnologyCybersecurityAIDataMedia LandscapeCommunications ChallengesHigh-Stakes ProgramsAgency SettingClient ServicesEmerging Trends

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Develop integrated communications strategies for B2B technology clients, especially in IT, cybersecurity, data, and AI
Build and execute PR strategies that generate meaningful media coverage
Translate business goals and technical concepts into differentiated narratives
Monitor emerging trends in technology, media, and communications
Partner with Client Services to align programs with business goals and measurable value
Guide media relations, thought leadership, and integrated communications initiatives
Develop written content and newsworthy pitches
Build relationships with reporters, creators, analysts, and publications
Maintain understanding of the GEO landscape and PR's role in AI visibility
Incorporate AI into workflows and develop AI-first workflows
Advise clients, manage expectations, and navigate complex communications challenges
Lead weekly PR calls and client check-ins
Strengthen client relationships and support new business efforts
Mentor and coach PR team members
Contribute to department and agency culture
Champion tools, processes, and internal frameworks that improve efficiency, quality, and strategic rigor

Requirements

What you’ll need

4+ years of B2B PR experience within an agency setting
Preferred focus on deep tech including IT, AI, Cybersecurity, or Infrastructure
Deep expertise in the evolving media landscape
Ability to craft compelling narratives around technical topics
Ability to engage with a mix of media types
Proven ability to lead PR programs and teams from strategy to execution
Strong track record of advising senior-level clients
Experience managing complex, high-stakes programs
Embraces candid feedback
Curious and committed to continuous learning
Proactive and collaborative
Strong media relationships and strategic pitching ability
Ability to coach communicators
Ability to navigate shifting priorities and agency pace
Ability to articulate a strong point of view and guide teams and clients toward outcomes

Benefits

Comp & perks

Bonus based on company performance
Clear career paths, mentorship programs, and learning events
Flexible PTO
8 paid holidays
Half-day summer Fridays
A week off between Christmas and New Year
Comprehensive medical, dental, and vision plans
Mental health resources
Pet insurance
Employer-matched 401(k)
Financial planning services
Life insurance
Disability coverage
Employee Assistance Program with counseling and mental health resources
Paid leave for new parents and caregivers
Fertility treatment, pregnancy loss, and adoption support policies
Regular performance reviews, clear goal-setting, and ongoing coaching
Two-week sabbatical and $2,000 gift after five years
Employee resource groups
Volunteer opportunities
Award-winning agency culture