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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving revenue growth through strategic account management and business development in the digital advertising landscape. Proficient in leveraging relationships with OMC agencies and executing full-funnel media solutions to achieve campaign success.
Highest-signal resume keywords
Revenue Target OwnershipStrategic Account PlanningOMC Relationship ManagementDigital Advertising Ecosystem KnowledgeExecutive Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Advertising SalesBusiness DevelopmentAccount GrowthPipeline ManagementForecastingCampaign ActivationFull-Funnel Media SolutionsQuota-Driven SalesMarket Insights AnalysisData Solutions
Soft Skills
Influence SkillsCross-Functional Collaboration
Tools & Technologies
Salesforce
Industry Keywords
CTVOTTProgrammaticStreaming VideoOnline VideoDigital AdvertisingAgency Relationships
About the role
Key responsibilities & impact- Own a revenue target and book of business
- Build strategic account plans aligned to advertiser and agency goals
- Prospect, pitch, and close new business across CTV, streaming video, programmatic, and data solutions
- Lead relationships with OMC agencies, including PHD and Hearts
- Drive planning, activation, renewals, and upsell
- Partner cross-functionally to ensure campaign success, delivery, and long-term account growth
- Maintain pipeline, forecasting, and activity tracking in Salesforce
- Share market insights to influence positioning
- Bring in new business, expand strategic agency relationships, and provide market feedback informing go-to-market strategy
Requirements
What you’ll need- Demonstrated experience in advertising/media sales or agency roles within digital, video, OTT/CTV environments
- Proven success selling through or managing OMC relationships, including PHD and Hearts
- Track record of closing new business and expanding accounts in a quota-driven, commission-based role
- Strong knowledge of CTV/OTT, programmatic, online video, and the digital advertising ecosystem
- Ability to translate objectives into full-funnel media solutions
- Strong executive communication and influence skills
Benefits
Comp & perks- Performance-based bonus awards
- Medical, vision, and dental coverage
- 401(k)
- Stock purchase
- Company-paid life insurance
- PTO, including sick leave
- Parental leave
- Family care leave
- Bereavement leave
- Jury duty leave
- Voting leave
- Short-term and long-term disability
- Company discounts
- Military Leave Pay
- Adoption and surrogacy expense reimbursement
- Vacation, sick leave, and holiday time through PTO and/or PPTO
- Live Better U Walmart-paid education benefit program
- Tuition, books, and fees completely paid for eligible education programs
- Stock may be included as additional compensation for certain positions
