Manager, Campaign Management

Walmart

. Lead planning, coordination, and execution of integrated marketing campaigns .

Posted 9/29/2026full-timeBentonville • New Jersey • United StatesMid-LevelSenior💰 $80,000 - $186,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in campaign management, budget management, and data analysis to drive integrated marketing strategies. Proven ability to communicate effectively with stakeholders and optimize campaign performance through advanced analytics.

Highest-signal resume keywords

Campaign ManagementBudget ManagementData AnalysisStakeholder ManagementIntegrated Marketing Communications

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Programmatic AdvertisingOnline Advertising PlatformsPerformance AnalysisMedia PlanningBid Management ToolsAdvanced AnalyticsDecision-Making SkillsProject Management

Soft Skills

Effective CommunicationCollaboration

Tools & Technologies

Campaign PlatformsAdvertising Strategies

Industry Keywords

Integrated Marketing CampaignsFinancial GoalsResource UtilizationRisk Mitigation

About the role

Key responsibilities & impact

Lead planning, coordination, and execution of integrated marketing campaigns
Analyze campaign performance data and provide actionable insights to stakeholders
Manage budgets to align with financial goals and maximize resource utilization
Collaborate with cross-functional teams and external partners on media plans and advertising strategies
Oversee campaign platforms and tools and recommend enhancements
Communicate campaign progress, risks, and results to senior leadership and key stakeholders
Manage campaign setup, delivery, pacing, and performance
Resolve execution challenges and troubleshoot systems
Identify risks early and optimize campaign performance
Support campaign outcomes aligned with client and financial goals

Requirements

What you’ll need

Proven expertise in campaign management, including programmatic and online advertising platforms
Strong business and financial acumen with experience in budget management and performance analysis
Proficiency in data analysis and translating insights into actionable marketing strategies
Stakeholder management and effective communication across varied teams and leadership levels
Experience with integrated marketing communications, media planning, and bid management tools
Ability to develop and optimize advertising campaigns using advanced analytics and decision-making skills
Demonstrated project management capabilities, ensuring timely delivery and risk mitigation
Eligibility requirements may apply to benefits and may depend on job classification and length of employment

Benefits

Comp & perks

Performance-based bonus awards
Medical, vision and dental coverage
401(k)
Stock purchase
Company-paid life insurance
Paid time off (PTO)
Parental leave
Family care leave
Bereavement leave
Jury duty leave
Voting leave
Short-term and long-term disability
Company discounts
Military Leave Pay
Adoption and surrogacy expense reimbursement
Live Better U company-paid education benefit
High school completion, bachelor's degree, English Language Learning, and short-form certificate programs
Tuition, books, and fees completely paid for by Walmart
Additional annual or quarterly performance bonuses
Regional Pay Zone (RPZ) for certain positions