Manager, Marketing Planning and Strategy – Vertical Marketing

. Develop category-specific narratives that bring Walmart Connect’s value proposition to life .

Posted 10/15/2026full-timeHoboken • New Jersey • United StatesJunior💰 $96,000 - $186,000 per yearWebsite

Key responsibilities & impact

Develop category-specific narratives that bring Walmart Connect’s value proposition to life
Translate data, insights, and market trends into actionable stories for Sales and clients
Create sales enablement materials, including decks, case studies, and insight-driven toolkits
Partner across Sales, Insights, Content Strategy, Events, Brand Marketing, Design, and Creative Studio
Support thought leadership and enterprise storytelling that strengthen Walmart Connect’s market position
Create impactful resources across key verticals and audiences
Collaborate with Sales, Insights, Product, Marketing, and Creative teams
Report to the Senior Manager, Vertical Marketing within Walmart Connect Ads Integrated Marketing

What you’ll need

Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field
Strong strategic storytelling skills
Experience developing marketing strategies, sales materials, or thought leadership for category or industry audiences
Ability to identify insights, trends, and opportunities that inform business growth
Creative, detail-oriented approach to building compelling, visually cohesive marketing assets
Marketing or related field
Master's in Business Administration preferred

Comp & perks