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Walmart

Senior Manager, Digital Media

Walmart

. Lead development and execution of digital media strategies .

Posted 9/22/2026full-timeHoboken • New Jersey • United StatesSenior💰 $108,000 - $216,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in digital media strategy and campaign management, with a strong focus on budget oversight and performance analysis. Proven ability to lead teams, manage multiple projects, and ensure compliance with ethical standards and company policies.

Highest-signal resume keywords
Digital Media StrategyCampaign ManagementBudget OversightFacebook AdvertisingGoogle Ads

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Digital Media StrategyCampaign ManagementBudget OversightData AnalysisPerformance Optimization
Soft Skills
Team LeadershipProject ManagementCollaborationMentoringAdaptability
Tools & Technologies
Facebook AdvertisingGoogle AdsDisplay AdvertisingSearch Advertising
Industry Keywords
Digital MediaMarketingComplianceOperational ExcellencePerformance Standards

About the role

Key responsibilities & impact
  • Lead development and execution of digital media strategies
  • Manage multiple projects and coordinate cross-functional teams
  • Ensure timely delivery and adherence to budgets
  • Analyze campaign performance data and optimize media spend and ROI across search, display, and social media platforms
  • Mentor and develop team members
  • Establish performance standards and monitor progress
  • Implement continuous improvement initiatives
  • Collaborate with stakeholders to align digital media plans with business goals
  • Ensure compliance with company policies and standards

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Business, or related field and 3 years’ experience in marketing or related field, OR 5 years’ experience in marketing or related field
  • Proven expertise in digital media strategy, campaign management, and budget oversight
  • Strong proficiency in Facebook Advertising, Google Ads, display, and search advertising
  • Ability to analyze data and metrics to optimize campaign performance and inform strategic decisions
  • Experience leading and mentoring teams
  • Skilled in managing multiple projects, aligning priorities, and adapting plans
  • Commitment to ethical standards, compliance, and operational excellence

Benefits

Comp & perks
  • Performance-based bonus awards
  • Medical, vision and dental coverage
  • 401(k)
  • Stock purchase
  • Company-paid life insurance
  • Paid time off, including sick leave
  • Parental leave
  • Family care leave
  • Bereavement leave
  • Jury duty leave
  • Voting leave
  • Short-term and long-term disability
  • Company discounts
  • Military Leave Pay
  • Adoption and surrogacy expense reimbursement
  • PTO and/or PPTO for vacation, sick leave, holidays, or other purposes
  • Live Better U Walmart-paid education benefit, including tuition, books, and fees for eligible programs
  • English Language Learning, high school completion, bachelor's degree, and short-form certificate programs through Live Better U
  • Additional stock compensation may apply