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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in designing and evolving Product Marketing operating models, with a strong focus on governance, capacity planning, and cross-functional collaboration. Proven ability to lead organizational change and drive the adoption of new processes and tools within complex, high-growth environments.
Highest-signal resume keywords
Product Marketing OperationsCross-Functional Operating Systems DesignCapacity Planning FrameworksOrganizational Change LeadershipExecutive Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
GovernanceResource AllocationDecision RightsPerformance MeasurementCommercializationPortfolio ManagementOperational EffectivenessCapacity ManagementProduct Lifecycle UnderstandingGo-To-Market Strategy
Soft Skills
Stakeholder ManagementInfluencing SkillsAnalytical Problem-SolvingFacilitation SkillsStrong Business Judgment
Tools & Technologies
Portfolio Management PlatformsWorkflow ToolsCapacity Planning SystemsOperational Technology
Industry Keywords
RetailECommerceAdvertisingMediaTechnology
About the role
Key responsibilities & impact- Lead the strategy, design, governance, and continuous evolution of Walmart Connect’s Product Marketing operating system
- Translate PMM strategy into an integrated operating model spanning organizational structure, processes, governance, systems, metrics, capacity, and operating rhythms
- Define how PMM teams plan, prioritize, allocate resources, make decisions, collaborate, launch products, and drive adoption
- Diagnose operating-model gaps and design scalable ways of working
- Design and evolve the end-to-end PMM operating model across planning, commercialization, go-to-market execution, adoption, and performance measurement
- Define roles, decision rights, governance, systems, metrics, capacity models, and recurring operating rhythms
- Redesign ways of working to address organizational friction, ownership gaps, and accountability breakdowns
- Define cross-functional engagement models, handoffs, operating agreements, and escalation paths
- Lead quarterly planning, commit management, and prioritization processes
- Develop workload and capacity-planning frameworks
- Facilitate executive review forums and translate portfolio insights into decisions, actions, and accountability
- Own and evolve Walmart Connect’s go-to-market and commercialization framework
- Establish launch-readiness standards, decision forums, milestones, and escalation mechanisms
- Design systems and workflows connecting product strategy, market readiness, launch execution, field enablement, adoption, and optimization
- Develop and execute change strategies for adoption of PMM models, processes, tools, and ways of working
- Build documentation, training, communications, toolkits, and support models
- Partner with PMM leaders and change champions to reinforce new behaviors and accountability
- Collaborate with Marketing Operations, AI, Analytics, Automation, and Tool Governance leaders
- Identify technology and automation opportunities to improve productivity, decision-making, and operational effectiveness
Requirements
What you’ll need- Bachelor’s degree in Marketing, Business, Communications, Technology, Organizational Design, or a related field
- 10+ years of experience in Product Marketing Operations, Business Operations, Product Operations, Marketing Operations, Commercialization, or a related operating-model discipline
- Demonstrated experience designing and scaling cross-functional operating systems
- Experience with decision rights, governance, capacity planning, role clarity, and ways of working
- Experience building operating mechanisms within an evolving, scaling, or transforming organization
- Deep understanding of Product Marketing organizations, product lifecycles, go-to-market strategy, and commercialization
- Experience designing portfolio-planning, prioritization, capacity-management, or resource-allocation frameworks
- Experience leading organizational change and driving adoption of new processes, tools, roles, and ways of working
- Strong business judgment
- Strong executive communication, facilitation, stakeholder-management, and influencing skills
- Strong analytical and operational problem-solving skills
- Experience with portfolio-management platforms, workflow tools, capacity-planning systems, or similar operational technology preferred
- Experience in retail, eCommerce, advertising, media, technology, or another complex, high-growth organization preferred
- Bachelor's degree in Business, Marketing, or related field and 2 years' experience in marketing operations, business management, or related field OR 4 years' experience in marketing operations, business management, or related field
- 2 years' experience in strategic sourcing and procurement
Benefits
Comp & perks- Performance-based bonus awards
- Medical, vision, and dental coverage
- 401(k)
- Stock purchase
- Company-paid life insurance
- PTO, including sick leave
- Parental leave
- Family care leave
- Bereavement leave
- Jury duty leave
- Voting leave
- Short-term and long-term disability
- Company discounts
- Military Leave Pay
- Adoption and surrogacy expense reimbursement
- Live Better U Walmart-paid education benefit
- Tuition, books, and fees completely paid for eligible education programs
