Senior Manager, Product Marketing – International Marketplace

Walmart

. Lead cross-functional collaboration to develop and execute comprehensive product marketing strategies aligned with business objectives .

Posted 11/4/2026full-timeUnited StatesSenior💰 $90,000 - $234,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing comprehensive product marketing strategies, leveraging market research and data analysis to drive decision-making and optimize campaign effectiveness. Proven ability to lead cross-functional collaboration and manage stakeholder relationships while delivering impactful product training and communications.

Highest-signal resume keywords

Market Research MethodologiesData AnalysisCross-Functional CollaborationGlobal Marketing StrategiesStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Marketing StrategiesMarket ResearchData AnalysisKPI ManagementGo-To-Market StrategiesFeature-Adoption Monitoring

Soft Skills

Exceptional CommunicationCoaching and MentoringInfluencing Stakeholders

Certifications & Qualifications

Bachelor's Degree in MarketingBachelor's Degree in Business Administration

Industry Keywords

Product TrainingMarketing CommunicationsCompetitive PositioningCustomer NeedsEthical Standards

About the role

Key responsibilities & impact

Lead cross-functional collaboration to develop and execute comprehensive product marketing strategies aligned with business objectives
Conduct market research and analyze data to identify trends, customer needs, and competitive positioning
Influence and advise stakeholders through clear, data-driven insights and recommendations
Oversee creation and delivery of product training, demos, and marketing communications
Manage key performance indicators to measure marketing effectiveness and optimize campaigns
Build and maintain internal and external partnerships to support product initiatives and growth
Connect global product strategy to launches across Canada, Mexico, and Chile
Develop messaging, go-to-market strategies, and feature-adoption monitoring

Requirements

What you’ll need

Bachelor's Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field; or 6 years' experience in Marketing, Business Administration, or related field
Proven expertise in market research methodologies and data analysis
Strong skills in cross-functional collaboration and stakeholder management
Experience developing and executing global marketing strategies with measurable KPIs
Ability to design and deliver effective product training and marketing communications
Exceptional communication skills, including presenting complex information clearly and persuasively
Demonstrated leadership in coaching and mentoring teams
Commitment to ethical standards and integrity

Benefits

Comp & perks

Performance-based bonus awards
Medical, vision and dental coverage
401(k)
Stock purchase
Company-paid life insurance
Paid time off, including sick leave
Parental leave
Family care leave
Bereavement leave
Jury duty leave
Voting leave
Short-term and long-term disability
Company discounts
Military Leave Pay
Adoption and surrogacy expense reimbursement
PTO and/or PPTO for vacation, sick leave, holidays, or other purposes
Walmart-paid education benefit program covering tuition, books, and fees for eligible programs
English Language Learning and short-form certificate programs
High school completion through bachelor's degree programs