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Performance & Growth Manager
waterdrop®. Lead day-to-day operations with the performance agency, including briefs, weekly reviews, follow-ups, and challenging results when metrics deviate .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in performance marketing with a strong focus on data analysis, campaign management, and cross-functional collaboration. Proficient in utilizing tools like Google Ads, Meta Ads, and Google Analytics to drive growth and optimize marketing strategies across multiple markets.
Highest-signal resume keywords
Performance Marketing ExperienceGoogle Ads ExpertiseData Proficiency in Google Analytics 4Proficient Czech Language SkillsE-commerce / D2C Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Performance MarketingGoogle AdsMeta AdsData AnalysisA/B TestingCAC UnderstandingAttribution ModelsProcess AutomationCampaign ManagementBudget Management
Soft Skills
Proactive OwnershipDecision-MakingCuriosityAccountabilityCollaboration
Tools & Technologies
Google Analytics 4Google SheetsExcelAI ToolsCustom Scripts
Industry Keywords
E-commerceD2CCustomer Acquisition CostContribution MarginCross-Functional TeamsMulti-Market CampaignsHydration SeasonPromotional CalendarLocalized LaunchesDynamic Environments
About the role
Key responsibilities & impact- Lead day-to-day operations with the performance agency, including briefs, weekly reviews, follow-ups, and challenging results when metrics deviate
- Monitor and report revenue per market, new customer acquisition, CAC, PNO, and CLTV
- Articulate strategic insights from growth data
- Maintain budget pacing across regional markets and channels
- Identify opportunities to scale high-performing initiatives and reduce inefficiency
- Own the regional promotional calendar, including localized launches, Hydration Season, and Black Friday
- Ensure alignment across agency, content, CRM, and influencer teams
- Design, execute, and analyze A/B testing for target audiences, ad creatives, and landing pages
- Identify workflow bottlenecks and use AI tools or custom scripts to build automated internal solutions
- Drive expansion across the Czech Republic, Slovakia, Poland, Hungary, and Romania
- Work directly as the right hand to the Head of Growth & Marketing CEE
Requirements
What you’ll need- 3–5 years of proven performance marketing experience within an agency or in-house environment
- E-commerce / D2C experience is a major plus
- Strong hands-on expertise with Google Ads and Meta Ads
- TikTok Ads experience is a plus
- Deep understanding of CAC, contribution margin, and attribution models
- Data proficiency in Google Analytics 4 (GA4) and Google Sheets or Excel
- Curiosity about AI and process automation, with experience or strong interest in applying modern technology to workflows
- Ability to manage complex, multi-market campaigns and cross-functional teams
- Proficient Czech is required
- Advanced/fluent English is required
- Knowledge of Slovak, Polish, or Hungarian is a beneficial plus
- Proactive ownership mentality and accountability for initiatives
- Ability to make sound, autonomous decisions in dynamic environments
- High quality standards
Benefits
Comp & perks- 25 days of paid vacation annually
- Subsidized Multisport card
- Catering support and meal vouchers after the probation period
- Dedicated sick days
- Option for 2 days home office per week
- Dog-friendly office environment
- Generous discounts across the product catalog and brand offerings
- On-site restaurant and gym
- Innovation freedom, autonomy, and resources for AI experimentation
- High strategic responsibility with room to expand leadership in performance marketing