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waterdrop®

Social Media Manager

waterdrop®

. Develop and execute a comprehensive social media strategy to increase brand visibility, engagement, and follower growth .

Posted 9/21/2026full-timeVienna • AustriaJuniorMid-Level💰 €45,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in developing and executing social media strategies, particularly on Instagram and TikTok, while leveraging analytics to optimize content performance. Proficient in creating engaging visual and written content, with strong organizational skills to manage multiple campaigns and collaborations.

Highest-signal resume keywords
Social Media ManagementInstagram StrategyContent CreationAnalytics ProficiencyCommunity Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Content StrategyVideo ProductionWriting SkillsPerformance Metrics AnalysisSocial Media Analytics
Soft Skills
CollaborationOrganizationAdaptabilityCreativityCommunication
Tools & Technologies
Meta Business SuiteTikTok Business SuiteSprout SocialFigmaAdobe PhotoshopAdobe Premiere ProInShotCapCut Pro
Industry Keywords
Brand VisibilityFollower GrowthContent Calendar ManagementUser-Generated ContentAudience Research

About the role

Key responsibilities & impact
  • Develop and execute a comprehensive social media strategy to increase brand visibility, engagement, and follower growth
  • Plan and manage content calendars across social platforms, aligning posts with seasonal campaigns, product launches, and brand milestones
  • Conceptualize and create high-quality visual and written content, including images, carousels, Reels, and Stories
  • Collaborate with internal creative teams, external creators, and partners to produce and repurpose content
  • Write compelling, on-brand captions, replies, and comments
  • Monitor and engage with followers daily, responding to comments and tags
  • Implement community management strategies for questions, feedback, and user-generated content
  • Track and analyze key metrics and produce weekly, quarterly, and campaign-specific reports
  • Maintain fresh and relevant global guidelines for local teams
  • Partner with the Paid Social team to align organic and paid content with campaign goals
  • Research audience behavior, competitor activities, and Instagram trends
  • Use research insights to inform broader content and marketing strategies

Requirements

What you’ll need
  • 2–3 years of proven experience in social media management at a major brand or organization
  • Strong focus on Instagram and TikTok
  • Proficiency in social media management tools and analytics platforms, such as Meta Business Suite, TikTok Business Suite, swat.io, and Sprout Social
  • Skilled in Figma, Adobe Photoshop, Adobe Premiere Pro, InShot, or CapCut Pro
  • Exceptional language and writing skills
  • English proficiency at C1 level
  • Native-level German, Italian, French, Dutch, or Spanish is a plus
  • Skilled behind and in front of the camera
  • Ability to create engaging short-form video content from concept to final product
  • Strong analytical skills for interpreting performance metrics and optimizing content strategies
  • Ability to keep up with industry trends and platform updates
  • Ability to stay organized, work independently, and thrive in a fast-paced, collaborative environment
  • Portfolio or work samples required for application consideration
  • Application documents must be submitted in English

Benefits

Comp & perks
  • Development opportunities in one of the fastest-growing e-commerce companies in Europe
  • MyClubs sports vouchers
  • In-house fitness centre
  • In-house company doctor
  • Instahelp vouchers
  • In-house restaurant with subsidized healthy meals
  • Discount on waterdrop purchases
  • Summer and Christmas parties
  • International community of colleagues
  • Brand-new headquarters in Vienna, Austria