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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in HR generalist functions, including employee lifecycle management, performance documentation, and stakeholder relationship management. Proficient in utilizing AI tools for process automation and reporting within a matrixed organizational structure.
Highest-signal resume keywords
HR Generalist ExperienceEmployee Lifecycle ManagementAI Tools FluencyProcess AutomationStakeholder Relationship Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Performance DocumentationOnboardingOffboardingEngagement SurveysCompensation ProcessesPerformance Review CyclesReportingTrackingIndependent Judgment
Soft Skills
CoachingRelationship BuildingProcess DisciplineAdaptability
Tools & Technologies
AI ToolsAutomation Software
Certifications & Qualifications
Valid Right-to-Work Authorization
Industry Keywords
HR Business PartnerMatrixed OrganizationPeople OpsTalent AcquisitionTotal Rewards
About the role
Key responsibilities & impact- Serve as the first line of support for EPD managers and employees by handling day-to-day HR questions and coaching managers
- Participate in employee lifecycle events including onboarding, transfers, resignations, and offboarding
- Help administer engagement surveys and guide employees through the leave-of-absence process
- Support investigations and performance documentation while maintaining accuracy, consistency, and confidentiality
- Run and communicate performance review cycles, compensation update processes, and L&D initiatives end-to-end
- Partner with Talent Acquisition, Total Rewards, L&D, and People Ops to maintain global consistency
- Manage multiple stakeholder relationships in a matrixed EPD structure
- Use AI tools and automation to streamline lifecycle administration, program execution, and recurring reporting
- Proactively surface patterns and signals from the caseload and maintain context with the manager
Requirements
What you’ll need- 3-5+ years of HR generalist or HR business partner-adjacent experience, ideally supporting technical or product teams
- Strong process discipline
- Experience fielding a high volume of manager and employee questions with independent judgment
- Fluency with AI tools
- Ability to automate or systematize recurring tasks such as reporting, tracking, and communications
- Ability to operate in a highly matrixed, fast-changing organization
- Ability to build effective working relationships across People Team functions and EPD stakeholders
- Valid right-to-work authorization depending on the country of employment
- Successful background check may be required
Benefits
Comp & perks- Equity (RSUs) for every permanent Webflower
- Comprehensive medical, dental, and vision plans for full-time employees and dependents, with Webflow covering most premiums
- 12 weeks of paid parental leave for all parents
- 6+ weeks of additional paid leave for birthing parents
- Inclusive care for family planning, menopause, and midlife transitions
- Flexible vacation
- Paid holidays
- Sabbatical program
- Mental health resources, therapy, and coaching
- 401(k) with 100% employer match up to $6,000/year in the U.S.
- Support for retirement savings globally
- Monthly localized stipends for work and wellness expenses, including Wi-Fi and workouts
- Annual WIN bonus program for full-time, permanent, non-commission employees
- Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on contract and country/state of employment
