Market Development Manager

West Fraser

. Manage an assigned territory and work throughout the region .

Posted 10/7/2026full-timeRemote • Texas • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing customer relationships and developing marketing strategies within the wood products industry. Proficient in analyzing market trends and providing technical support to enhance sales and customer satisfaction.

Highest-signal resume keywords

Bachelor’s Degree In Marketing Or Related Field5-10+ Years Experience In Home Construction IndustryKnowledge Of Building Codes And ApplicationsProficiency In Microsoft Outlook And WordStrong Technical Aptitude And People Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Knowledge Of Construction And Building MaterialsAbility To Analyze And Report On Product UsageProficiency In Reading Construction DocumentsKnowledge Of Structural Wood ProductsExperience At The Builder Level

Soft Skills

Excellent Verbal And Written CommunicationSolid Planning And Organizational SkillsTime Management Skills

Certifications & Qualifications

Engineering AccreditationArchitectural AccreditationBuilding Science Accreditation

Industry Keywords

Wood Products IndustryNew Home ConstructionMulti-Family ConstructionCommercial ConstructionPro-DealersRetail AccountsBuildersCustomer RelationshipsSales ManagementMarketing Initiatives

About the role

Key responsibilities & impact

Manage an assigned territory and work throughout the region
Represent West Fraser wood products within new home, multi-family, and commercial construction markets
Serve as a technical resource and product expert
Grow relationships with key customers
Develop a marketing plan for the assigned territory
Establish, manage, and maintain customer relationships through excellent service and follow-up
Learn and support customers’ business operations
Design and implement regional marketing programs with pro-dealers, retail accounts, and builders
Promote new and existing products to contractor yards and builders
Serve as a subject matter expert regarding products and programs
Strengthen long-term relationships with pro-dealers, retail accounts, builders, and industrial customers
Partner with inside sales, sales management, and marketing teams to achieve revenue objectives
Develop mentoring capabilities with the outside marketing team and support staff
Contribute to organizational planning discussions and sales and marketing initiatives

Requirements

What you’ll need

Bachelor’s Degree in a related field or equivalent experience in a marketing / sales role within the wood products industry
Five (5) to ten (10) + years of experience in a role related to the home construction or building industry
Knowledge of construction and building materials
Solid planning, organizational and time management skills
Ability to analyze and report professionally on product usage, trends, and competitive threats within respective geographies
Knowledge and experience at the builder level
Knowledge of building codes and applications
Excellent verbal and written communication, including presentation skills
Strong technical aptitude and people skills
Proficiency in Microsoft Outlook and Word
Engineering, Architectural, Building Science accreditation
Knowledge of structural wood products
Proficiency in reading construction documents
Willingness to travel throughout the assigned territory; less than 60% of time in the field travelling

Benefits

Comp & perks

Benefits starting Day 1
Competitive starting pay
On-the-job training
A culture that strongly believes in promoting from within
Medical
Dental
Vision
401k with company matching & retirement contribution
Employee Stock Purchase plan
Life Insurance
Disability Insurance
Paid vacations and holidays
Employee Assistance Program
Continuous development
Safe work environment
Challenging work and future growth opportunities