Working Student: CRM & Email Marketing – all genders welcome

Wildling Shoes

. Prepare newsletters and CRM campaigns in Klaviyo for deployment, including content, links, segments, and send logic .

Posted 9/30/2026part-timeRemote • United StatesEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates proficiency in preparing and optimizing CRM campaigns using Klaviyo, with a strong focus on A/B testing, audience segmentation, and performance analysis. Capable of collaborating effectively with cross-functional teams while maintaining attention to detail and a structured working style.

Highest-signal resume keywords

Klaviyo Campaign ManagementA/B TestingCRM Data AnalysisEmail MarketingAudience Segmentation

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email MarketingCRM ManagementA/B TestingData AnalysisContent Creation

Soft Skills

Attention to DetailStructured Working StyleReliabilityCopywritingBrand Communication

Tools & Technologies

KlaviyoShopifyExcelGoogle Sheets

Industry Keywords

E-CommerceDigital CampaignsPerformance DataKPI AnalysisLifecycle Communication

About the role

Key responsibilities & impact

Prepare newsletters and CRM campaigns in Klaviyo for deployment, including content, links, segments, and send logic
Create, maintain, and optimize automated CRM flows such as Welcome, Post-Purchase, and Winback
Test and QA content, links, personalization, and rendering across different devices
Support segmentation and audience selection
Prepare and evaluate A/B tests for subject lines, content, send times, and CRM mechanics
Analyze core CRM KPIs and create regular reports and ad hoc analyses
Continuously develop newsletters and automations and contribute ideas for content, personalization, and lifecycle communication
Maintain templates, segments, and CRM data, ensuring a clean Klaviyo structure
Collaborate with CRM, Creative, E-Commerce, and Analytics teams
Support seasonal campaigns, product launches, and other CRM initiatives

Requirements

What you’ll need

Currently enrolled at a college or university, for example in Business Administration, Marketing, E-Commerce, Communications, Media Studies, or a comparable degree program
Ideally, some initial practical experience in email marketing, CRM, e-commerce, or online marketing
Initial experience with Klaviyo or a comparable email/marketing automation platform is a major plus
Interest in implementing digital campaigns and understanding their effectiveness
Willingness to work with performance data and KPIs and derive initial insights
A strong sense of copy, design, and brand communication
Exceptional attention to detail
Structured, reliable, and independent working style
Experience with Shopify, Excel/Google Sheets, A/B testing, or e-commerce data is a plus but not required
Very good written and spoken German and English

Benefits

Comp & perks

Remote-first with extensive flexibility regarding location and working hours
Regular in-person collaboration in coworking spaces and at team meetings
Four team events per year
Flexible working hours and excellent compatibility of work, family, and leisure time
Optional company bike for you and your family
Employee discount on our products
Corporate fitness programs
Individual professional development opportunities
Optional sabbatical
Workation of up to 180 days per year
PME Familienservice (childcare, care support, counseling, and preventive healthcare)
BahnCard25
Subsidized company pension plan