Field Marketer

WorkWhile

. Own the field marketing program end to end, including events and target-account programs .

Posted 10/23/2026full-timeSan Francisco • California • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in field marketing and event management, with a strong focus on account-based strategies and collaboration with sales teams to drive revenue. Proficient in leveraging AI tools to streamline workflows and enhance event outcomes.

Highest-signal resume keywords

Field Marketing Program OwnershipEvent Marketing ExperienceAccount-Based MarketingAI Tool DevelopmentDemand Generation Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event ManagementCampaign DevelopmentAccount TargetingPipeline ManagementLogistics CoordinationContent CreationData AnalysisSales CollaborationAudience EngagementPerformance Measurement

Soft Skills

Strategic ThinkingCollaborationDecision MakingAdaptabilityCommunication

Tools & Technologies

AI-Powered ToolsMarketing Automation SoftwareCRM SystemsEvent Management PlatformsData Analytics Tools

Industry Keywords

B2B MarketingGrowth-Stage CompanyTrade ShowsConferencesOperational BuyerSales-Led MotionCustomer StoriesBuying SignalsEvent-Sourced PipelineTarget Accounts

About the role

Key responsibilities & impact

Own the field marketing program end to end, including events and target-account programs
Own pre-event meeting booking, on-floor engagement, and post-event follow-up
Turn field engagement into opportunities and deal acceleration
Select and evaluate industry conferences, dinners, and roundtables based on audience fit, cost, and expected return
Build account-based field programs for individual, selected, or broad target accounts in partnership with Sales, SDRs, and AMs
Create case studies, one-pagers, and competitive materials to support sales and maintain current customer stories
Identify manual event-workflow tasks and build AI-powered tools and templates to automate them
Report to the Head of Marketing (B2B)
Collaborate with Sales, Account Management, Product, and Data Science to translate campaigns into revenue
Own event-sourced pipeline and contribute to demand-generation strategy

Requirements

What you’ll need

4+ years in field marketing, event marketing, or integrated marketing at a B2B company
Ideally experience at a growth-stage company with a sales-led motion
Owned trade show and conference programs end to end
Experience marketing to a non-technical operational buyer is a strong plus
Logistics, staffing, hospitality, manufacturing, and facilities backgrounds translate
Willing to travel for events
Campaign-oriented approach to event marketing, including outreach before and follow-up after events
Audience and account-driven understanding of target accounts, buying committees, and buying signals
Deep craft in field and events, with working competence in product marketing and growth
Ability to use AI to accelerate event workflows and evaluate AI-generated content
Ability to build AI tools or templates that remove manual workflows
Ability to create tools adopted by others across the team
Ability to own event-sourced pipeline end to end and make decisions about event investment
Ability to coordinate Sales, SDRs, and AMs
Ability to set direction with limited guidance, test formats quickly, and identify relevant communities and partners

Benefits

Comp & perks

Equity in a high-growth, venture-backed company
Hybrid work culture with office hubs in San Francisco
In-person company off-sites
Medical, dental & vision coverage
Unlimited PTO
401(k)
WFH stipend to support your home office setup