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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product management and marketing technology, with a strong ability to translate user needs into actionable product requirements and workflows. Proven experience in collaborating with cross-functional teams to drive product adoption and success through data analysis and strategic decision-making.
Highest-signal resume keywords
Product Management ExperienceDigital Marketing ExpertiseAgile/Scrum PracticesData Analysis SkillsCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product RequirementsWorkflowsUser ResearchMarket AnalysisPaid SearchSEOSQLBigQueryProduct AnalyticsJira
Soft Skills
Strong CommunicationCritical ThinkingFacilitation SkillsDecision-MakingCuriosity
Tools & Technologies
Marketing TechnologyAPIsDashboardsReporting ToolsProduct Operations
Industry Keywords
Digital AgencyMarketing ServicesSaaSClient-Facing DemosGo-To-Market Initiatives
Tech Stack
Tools & technologiesBigQuerySQL
About the role
Key responsibilities & impact- Own multiple applications within Polaris IQ and lead the squad responsible for delivering the roadmap
- Contribute to the broader Wpromote Product roadmap
- Conduct user research, analyze market and product data, and develop use cases and recommendations to evaluate and prioritize opportunities
- Translate user and business needs into requirements, workflows, acceptance criteria, and prioritized work for Engineering and Design
- Partner with Engineering, Design, R&D, Product Marketing, Sales, and Client Services to deliver, launch, and drive adoption of product experiences
- Represent Polaris IQ in client conversations, sales demos, internal meetings, and cross-functional planning
- Use product usage, adoption, feedback, and business performance data to evaluate success and guide future decisions
- Triage product questions and issues, identify patterns, and escalate bugs, risks, and opportunities for improvement
Requirements
What you’ll need- 3+ years of experience in digital marketing, marketing technology, or a digital agency
- Strong understanding of how agency teams deliver marketing services for clients
- Experience translating user or business needs into product requirements, priorities, workflows, or deliverables
- Experience working with technical and cross-functional teams to move initiatives from idea through execution
- Strong communication, facilitation, analytical, and critical-thinking skills
- Ability to independently manage ambiguity and competing priorities, make sound decisions, and take ownership without extensive oversight
- Curiosity about marketing technology, data, AI, and emerging ways to improve how marketing teams work
- Product management, product operations, or software development experience, particularly in SaaS or marketing technology
- Hands-on experience in paid search, paid social, programmatic, SEO, content, creative, analytics, measurement, or another digital marketing discipline
- Experience with marketing data, APIs, integrations, dashboards, reporting, SQL, BigQuery, or product analytics tools
- Experience with Jira and Agile/Scrum practices
- Experience supporting client-facing demos, training, enablement, launches, proposals, or go-to-market initiatives
- Position may be performed remotely in most states within the US, with some exclusions
- Not eligible for immigration sponsorship
Benefits
Comp & perks- Remote-first culture
- Unlimited PTO
- Extended Holiday break (Winter)
- Flexible schedules
- Work from anywhere options
- 100% paid parental leave
- 401(k) matching
- Medical, Dental, Vision, Life, Pet Insurance
- Sponsored life insurance
- Short Term Disability insurance and additional voluntary insurance
- Annual Class Pass credits
- Office hubs in Los Angeles and New York for learning and development opportunities, events, workspace, and in-person collaboration
