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Wpromote

Senior Director, Client Services, B2B

Wpromote

. Lead strategic client relationships with marketing, sales, and RevOps stakeholders .

Posted 10/19/2026full-timeRemote • United StatesSenior💰 $150,000 - $175,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in leading B2B marketing strategies, client relationship management, and integrated media planning to drive revenue growth and client satisfaction. Proficient in utilizing analytics and measurement frameworks to evaluate marketing effectiveness and optimize account performance.

Highest-signal resume keywords
B2B Marketing StrategyClient Relationship ManagementDemand GenerationIntegrated Media StrategyTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
B2B MarketingMedia StrategyAccount-Based MarketingAudience TargetingRevenue ManagementBudget ForecastingMulti-Touch AttributionPipeline ReportingRevenue AttributionIntegrated Strategies Development
Soft Skills
Exceptional CommunicationPresentation SkillsOrganizational Leadership
Tools & Technologies
ABM Platforms6senseDemandbaseSalesforceHubSpot
Industry Keywords
B2B TechnologySaaSClient EngagementStrategic PlanningCommercial Planning

About the role

Key responsibilities & impact
  • Lead strategic client relationships with marketing, sales, and RevOps stakeholders
  • Lead executive client engagements, including annual planning, QBRs, strategic workshops, and high-stakes presentations
  • Own day-to-day account health, client satisfaction, delivery against scope, and escalation of material risks
  • Translate business objectives into integrated B2B marketing strategies aligned to demand generation, target accounts, pipeline, and revenue goals
  • Guide account teams in coordinating channel strategies
  • Develop test-and-learn roadmaps and use performance insights to shape client recommendations
  • Partner with analytics and measurement teams to connect marketing activity to lead quality, pipeline, opportunities, and revenue
  • Improve client communication, strategic planning, and business storytelling across the portfolio
  • Identify account expansion opportunities and drive those opportunities to close
  • Support financial and operational management across assigned accounts
  • Manage, mentor, and develop Client Strategy team members
  • Optimize media mix, audience segmentation, creative alignment, and measurement using B2B martech, adtech, and datatech
  • Apply maturity maps, resource models, and digital transformation strategies to design scalable marketing technology solutions
  • Deploy tactics accelerating impression-to-revenue velocity across revenue teams
  • Ensure audience and messaging alignment to move accounts into pipeline and closed-won revenue
  • Collaborate with channel specialists, client services, and analytics teams while engaging sales and marketing leaders at client organizations

Requirements

What you’ll need
  • 10+ years of experience in B2B marketing, media strategy, integrated marketing, or client leadership, ideally within an agency environment
  • Proven experience leading complex B2B client relationships and developing integrated marketing strategies tied to business and revenue objectives
  • Demonstrated ability to lead executive-level client conversations, influence senior stakeholders, and navigate complex client relationships
  • Strong understanding of B2B demand generation, account-based marketing, audience targeting, and the B2B customer journey
  • Strong understanding of integrated media strategy across paid channels
  • Experience connecting marketing performance to lead quality, pipeline contribution, opportunity creation, customer acquisition, or revenue growth
  • Experience partnering with analytics and measurement teams to evaluate marketing effectiveness and communicate performance in terms of business impact
  • Exceptional communication and presentation skills
  • Strong financial acumen, including budget forecasting, revenue management, account growth, and profitability oversight
  • Proven ability to identify opportunities to strengthen client partnerships, expand account scope, and drive incremental revenue
  • 4+ years of experience managing and mentoring high-performing teams
  • Strong organizational leadership skills
  • Bachelor’s degree in Marketing, Communications, Business, or equivalent experience
  • Experience supporting enterprise B2B technology, SaaS, or other complex B2B organizations
  • Familiarity with ABM platforms and B2B marketing technologies, such as 6sense or Demandbase
  • Experience with CRM and marketing automation platforms, such as Salesforce or HubSpot
  • Understanding of B2B measurement frameworks, including multi-touch attribution, pipeline reporting, and revenue attribution
  • Experience developing integrated strategies across paid media, content, creative, and other demand generation channels
  • Experience supporting new business pitches, strategic proposals, and commercial planning
  • Familiarity with long B2B sales cycles, buying committees, and multi-stakeholder decision-making processes
  • Must be authorized to work in the U.S.; this position is not eligible for immigration sponsorship

Benefits

Comp & perks
  • Remote-first culture
  • Unlimited PTO
  • Extended Holiday break (Winter)
  • Flexible schedules
  • Work from anywhere options
  • 100% paid parental leave
  • 401(k) matching
  • Medical, Dental, Vision, Life, Pet Insurance
  • Sponsored life insurance
  • Short Term Disability insurance and additional voluntary insurance
  • Annual Class Pass credits
  • Annual performance bonus