Senior Paid Marketing Manager

Writer

. Build and manage paid marketing programs across social, search, and display channels .

Posted 11/4/2026full-timeUnited StatesSenior💰 $157,000 - $185,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and managing paid marketing programs, particularly in account-based marketing for enterprise accounts. Proficient in using AI tools for campaign personalization and optimization, with strong analytical skills to assess campaign performance and ROI.

Highest-signal resume keywords

Paid Marketing ExperienceAccount-Based Marketing (ABM)AI Tools for Campaign PersonalizationGoogle Ads ProficiencyCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid MarketingAccount-Based Marketing (ABM)Campaign Performance AnalysisTargeting OptimizationBudget AllocationSales Cycle UnderstandingAnalytical SkillsCampaign Data AnalysisBidding StrategiesEnterprise-Focused Campaigns

Soft Skills

Clear CommunicationStakeholder AlignmentCollaboration

Tools & Technologies

Google AdsLinkedIn AdsMeta AdsAI Marketing Tools

Industry Keywords

Enterprise AccountsPaid MediaMarketing ProgramsSales SupportVendor Management

About the role

Key responsibilities & impact

Build and manage paid marketing programs across social, search, and display channels
Use AI tools to personalize campaigns and scale them efficiently
Develop and execute account-based marketing strategies targeting enterprise accounts
Partner with sales to support long enterprise sales cycles
Collaborate with the broader marketing team to align paid media with brand, content, and lifecycle initiatives
Set up and optimize targeting, bidding, and budget allocation
Analyze campaign performance and report on ROI, pipeline, and revenue impact
Manage agency and vendor relationships
Report to the director of lifecycle marketing

Requirements

What you’ll need

5+ years of paid marketing experience, including ABM and enterprise-focused campaigns
Experience using AI to personalize or scale marketing programs
Strong understanding of enterprise sales cycles and how paid media supports them
Experience working cross-functionally with marketing, sales, and product teams
Proficiency with major ad platforms, including Google Ads, LinkedIn, Meta, and others
Strong analytical skills, turning campaign data into budget and targeting decisions
Clear communication across marketing, sales, and product, keeping stakeholders aligned on goals and results
Ability to work in person in the office 3 days per week
Legally authorized to work in the country in which the job is located

Benefits

Comp & perks

Generous PTO, plus company holidays
Medical, dental, and vision coverage for you and your family
Paid parental leave for all parents (16 weeks)
Fertility and family planning support
Early-detection cancer testing through Galleri
Flexible spending account and dependent FSA options
Health savings account for eligible plans with company contribution
Wellness stipend for gym, massage/chiropractor, personal training, etc.
Learning and development stipend
Company-wide off-sites and team off-sites
Competitive compensation
Company stock options
401k